Brandwave

How popular isSouthern Specialist Cars in search?

In August 2026, there were an estimated 1.3K branded searches for Southern Specialist Cars in New Zealand which held steady over the last 11 months. Southern Specialist Cars holds 27% estimated Share of Search among New Zealand premium and performance car dealers and is ranked 3rd of 3 competitors for search popularity.

Share of Search, August 2026
  1. Luxxio Vehicles39.8%
  2. Continental Cars33.2%
  3. Southern Specialist Cars27%

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Which premium and performance car dealers compete with Southern Specialist Cars?

Southern Specialist Cars against premium and performance car dealers in New Zealand, by month

Share of Search by month for Luxxio Vehicles, Continental Cars, Southern Specialist Cars. The figures are in the table below the chart.

View monthly share of search table
MonthLuxxio VehiclesContinental CarsSouthern Specialist Cars
Oct 202529.5%42%28.6%
Nov 202531.7%44.8%23.5%
Dec 202531.4%38%30.7%
Jan 202631.5%37.9%30.6%
Feb 202634.2%40.5%25.3%
Mar 202629.3%42.1%28.6%
Apr 202633.8%40.9%25.4%
May 202636%35.4%28.6%
Jun 202642.6%35.4%22%
Jul 202637.5%31.3%31.3%
Aug 202639.8%33.2%27%
Sep 2026———
  1. Held 1st. 1.9K estimated branded searches, 0% vs prior month. Share +2.3 points.

  2. Held 2nd. 1.6K estimated branded searches, 0% vs prior month. Share +1.9 points.

  3. Held 3rd. 1.3K estimated branded searches, -18.8% vs prior month. Share -4.3 points.

Compare search popularity between Southern Specialist Cars and its closest rivals

How has branded search demand for Southern Specialist Cars changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Southern Specialist Cars in New Zealand held steady at 1.3K.
  • Across the 11 months ending August 2026, Southern Specialist Cars’ estimated Share of Search among premium and performance car dealers in New Zealand decreased from 28.6% to 27%.
  • Across the 11 months ending August 2026, Southern Specialist Cars’ estimated Share of Search among premium and performance car dealers in New Zealand peaked at 31.3% in July 2026 and was lowest at 22% in June 2026.

How did search popularity change for New Zealand premium and performance car dealers in August 2026?

  1. In August 2026, Luxxio Vehicles gained estimated Share of Search among premium and performance car dealers in New Zealand, from 37.5% to 39.8%.

  2. In August 2026, Continental Cars gained estimated Share of Search among premium and performance car dealers in New Zealand, from 31.3% to 33.2%.

  3. In August 2026, Southern Specialist Cars lost estimated Share of Search among premium and performance car dealers in New Zealand, from 31.3% to 27%.

How is Southern Specialist Cars measured?

Brandwave collects information about searches that people make online using Southern Specialist Cars’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • Southern Specialist Cars

How the Brand Demand Index is measured

Who owns Southern Specialist Cars?

Southern Specialist Cars is owned by Chima Vehicle Holdings Limited. Brandwave does not track any other brands owned by Chima Vehicle Holdings Limited.

Do you work for Southern Specialist Cars? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Southern Specialist Cars your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.