Brandwave

How popular isSkin Institute?

In September 2026, people searched for Skin Institute by name about 5,880 times in New Zealand, about the same as the previous year. These searches made up 18.3% of all New Zealand skin and laser clinic searches, placing Skin Institute third out of seven clinics. When we asked both ChatGPT and Google AI Overviews about skin and laser clinics, Skin Institute appeared in two of the four answers and was the third most recommended of the seven.

Search and AI answers in September 2026

Skin Institute is the third most searched of 7 competitors and the third most recommended in AI answers.

  1. Laser Clinics New ZealandShare of searches 44.4%Mentioned in 2 of 4 AI answersPlace in AI recommendations 1st
  2. The Cosmetic ClinicShare of searches 20.4%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  3. Skin InstituteShare of searches 18.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  4. CaciShare of searches 15.5%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  5. Laser Skin TechnologiesShare of searches 0.99%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th

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Top skin and laser clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Skin Institute was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Skin Institute is the third most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Laser Clinics New Zealand1st
  2. Auckland Skin & Laser Centre2nd
  3. Skin Institute3rd
  4. Laser Skin Technologies4th
  5. The Cosmetic Clinic–
  6. Caci–
  7. Ever Young Laser & Skin–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Laser Clinics New Zealand2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Skin Institute2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Laser Skin Technologies2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Auckland Skin & Laser Centre2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • The Cosmetic Clinic0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Caci0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Ever Young Laser & Skin0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about skin and laser clinics

4 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which skin and laser clinics compete with Skin Institute?

Skin Institute against skin and laser clinics in New Zealand, by month

Share of searches by month for Laser Clinics New Zealand, The Cosmetic Clinic, Skin Institute, Caci. The figures are in the table below the chart.

View monthly share of searches table
MonthLaser Clinics New ZealandThe Cosmetic ClinicSkin InstituteCaciLaser Skin TechnologiesAuckland Skin & Laser CentreEver Young Laser & Skin
Oct 202548.7%16.6%18.2%15.5%0.62%0.21%0.09%
Nov 202555%16.4%15.5%12.1%0.62%0.26%0.07%
Dec 202550.2%18.3%16.6%13.9%0.85%0.16%0.07%
Jan 202646.9%17.1%19%15.9%0.8%0.21%0.12%
Feb 202646.3%16.7%19.7%15.8%1.2%0.19%0.15%
Mar 202643.2%22.6%18.6%14.4%0.9%0.25%0.08%
Apr 202645.1%18.7%18.6%16.6%0.7%0.23%0.1%
May 202643.1%19.8%18%17.7%0.9%0.38%0.14%
Jun 202646.3%20.2%16.8%15.5%0.97%0.15%0.09%
Jul 202643.1%18.8%18.7%17.9%1.1%0.24%0.1%
Aug 202644.6%18.3%18.6%17.1%0.86%0.36%0.13%
Sep 202644.4%20.4%18.3%15.5%0.99%0.28%0.16%
  1. Held 1st. 14.3K estimated branded searches, +5.9% vs prior month. Share -0.2 points.

  2. Moved from 3rd to 2nd. 6.6K estimated branded searches, +18.8% vs prior month. Share +2.1 points.

  3. Moved from 2nd to 3rd. 5.9K estimated branded searches, +4.3% vs prior month. Share -0.4 points.

  4. 4.Caci

    15.5%

    Held 4th. 5K estimated branded searches, -3.9% vs prior month. Share -1.6 points.

  5. Held 5th. 320 estimated branded searches, +23.1% vs prior month. Share +0.1 points.

  6. Held 6th. 90 estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  7. Held 7th. 50 estimated branded searches, +25% vs prior month. Share 0 points.

Compare popularity between Skin Institute and its closest rivals

Every comparison with Skin Institute

8 comparisons

How has branded search demand for Skin Institute changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Skin Institute in New Zealand held steady, from 6.2K to 5.9K.
  • Across the 12 months ending September 2026, Skin Institute’s share of searches among skin and laser clinics in New Zealand peaked at 19.7% in February 2026 and was lowest at 15.5% in November 2025.
  • Across the 12 months ending September 2026, Skin Institute fell from 2nd to 3rd among skin and laser clinics in New Zealand.

How did search popularity change for New Zealand skin and laser clinics in September 2026?

6 changes
  1. In September 2026, The Cosmetic Clinic overtook Skin Institute to rank 2nd among skin and laser clinics in New Zealand, with 20.4% of the searches.

  2. In September 2026, Caci lost share of searches among skin and laser clinics in New Zealand, from 17.1% to 15.5%.

  3. Estimated monthly branded searches for Ever Young Laser & Skin in New Zealand rose 66.7% over 12 measured months, from 30 to 50 in September 2026.

  4. Estimated monthly branded searches for Laser Skin Technologies in New Zealand rose 52.4% over 12 measured months, from 210 to 320 in September 2026.

  5. Estimated monthly branded searches for Auckland Skin & Laser Centre in New Zealand rose 28.6% over 12 measured months, from 70 to 90 in September 2026.

  6. Estimated monthly branded searches for Laser Clinics New Zealand in New Zealand fell 13.3% over 12 measured months, from 16.5K to 14.3K in September 2026.

How are Skin Institute’s branded searches counted?

13 search terms

Brandwave collects information about searches that people make online using Skin Institute’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • albany skin institute
  • dermatology skin institute
  • silverdale skin institute
  • skin institute
  • skin institute clinic
  • skin institute constellation
  • skin institute doctors
  • skin institute henderson
  • skin institute northwest
  • skin institute ponsonby
  • skin institute richmond
  • skininstitute
  • the skin institute

Do you work for Skin Institute? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Skin Institute compete?

Skin Institute is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Skin and laser clinics3rd of 718.3%Shown above
Wellington cosmetic injectable clinics5th of 610.4%Show ranking
Creator with pink hair and a pink jacket

Is Skin Institute your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.