Brandwave

How popular isSketchUp?

In October 2026, people searched for SketchUp by name about 13,100 times in New Zealand, about the same as the previous year. These searches made up 24.9% of all New Zealand CAD and 3D design software searches, placing SketchUp second out of ten brands. When we asked both ChatGPT and Google AI Overviews about CAD and 3D design software, SketchUp appeared in all answers and was the second most recommended of the ten.

Search and AI answers in October 2026

SketchUp is the second most searched of 10 competitors and the second most recommended in the AI answers we collected.

  1. TinkercadShare of searches 42.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 9th
  2. SketchUpShare of searches 24.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. OnshapeShare of searches 10.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 8th
  4. Fusion 360Share of searches 6.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  5. AutoCADShare of searches 5.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th

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Top CAD and 3D design software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SketchUp appeared in all five answers. SketchUp is the second most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fusion 3601st
  2. SketchUp2nd
  3. SolidWorks3rd
  4. AutoCAD4th
  5. Revit5th
  6. FreeCAD6th
  7. Blender7th
  8. Onshape8th
  9. Tinkercad9th
  10. Cadpro10th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • SketchUp5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fusion 3605 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SolidWorks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Onshape4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AutoCAD4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Blender4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Revit3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FreeCAD3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cadpro3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tinkercad1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about CAD and 3D design software

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

How often do people search for SketchUp compared with other New Zealand CAD and 3D design software?

SketchUp against CAD and 3D design software in New Zealand, by month

Share of searches by month for Tinkercad, SketchUp, Onshape, Fusion 360, AutoCAD, Revit, FreeCAD. The figures are in the table below the chart.

View monthly share of searches table
MonthTinkercadSketchUpOnshapeFusion 360AutoCADRevitFreeCADSolidWorksBlenderCadpro
Nov 202554.5%21.5%7.2%4.6%3.6%2.7%2.1%1.6%1.4%0.64%
Dec 202543.2%19.5%8.5%8.1%5.1%4.7%4.6%3.1%2.4%0.74%
Jan 202626.6%21.8%11.6%11.3%8.7%6.1%6.4%3.5%3.1%1%
Feb 202649.2%19.1%11.9%6.4%4.1%3.2%2.3%1.8%1.4%0.58%
Mar 202649.9%24%9.9%4.5%3.3%3.1%2%1.6%1.2%0.48%
Apr 202643.4%23.9%10.5%6.2%4.3%3.9%3.1%2.5%1.6%0.62%
May 202645.2%27%11%5.1%3.4%2.9%2.2%1.4%1.4%0.43%
Jun 202651.1%25.2%10.2%3.9%2.8%2.4%1.6%1.3%1.2%0.33%
Jul 202636.8%26.8%13.3%6.5%5.2%3.8%2.6%2.6%1.9%0.52%
Aug 202645.3%27.2%11%4.5%3.5%2.9%2.2%1.8%1.4%0.29%
Sep 202649.9%24%9.9%4.2%3.6%3.4%1.9%1.5%1.2%0.48%
Oct 202642.5%24.9%10.3%6.2%5.7%4.5%2.5%1.7%1.4%0.5%
  1. 1.Tinkercad

    42.5%

    Held 1st. 22.3K estimated branded searches, -32.9% vs prior month. Share -7.4 points.

  2. 2.SketchUp

    24.9%

    Held 2nd. 13.1K estimated branded searches, -18.3% vs prior month. Share +0.9 points.

  3. 3.Onshape

    10.3%

    Held 3rd. 5.4K estimated branded searches, -18.2% vs prior month. Share +0.4 points.

  4. Held 4th. 3.2K estimated branded searches, +16.1% vs prior month. Share +2 points.

  5. 5.AutoCAD

    5.7%

    Held 5th. 3K estimated branded searches, +24.1% vs prior month. Share +2.1 points.

  6. 6.Revit

    4.5%

    Held 6th. 2.4K estimated branded searches, +4.9% vs prior month. Share +1.1 points.

  7. 7.FreeCAD

    2.5%

    Held 7th. 1.3K estimated branded searches, 0% vs prior month. Share +0.5 points.

  8. Held 8th. 880 estimated branded searches, -12% vs prior month. Share +0.2 points.

  9. 9.Blender

    1.4%

    Held 9th. 710 estimated branded searches, -7.8% vs prior month. Share +0.2 points.

  10. 10.Cadpro

    0.5%

    Held 10th. 260 estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare popularity between SketchUp and its closest rivals

Every comparison with SketchUp

9 comparisons

How has branded search demand for SketchUp changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for SketchUp in New Zealand held steady at 13.1K.
  • Across the 12 months ending October 2026, SketchUp’s share of searches among CAD and 3D design software in New Zealand increased from 21.5% to 24.9%.
  • Across the 12 months ending October 2026, SketchUp’s share of searches among CAD and 3D design software in New Zealand peaked at 27.2% in August 2026 and was lowest at 19.1% in February 2026.

How did search popularity change for New Zealand CAD and 3D design software in October 2026?

6 changes
  1. In October 2026, AutoCAD gained share of searches among CAD and 3D design software in New Zealand, from 3.6% to 5.7%.

  2. In October 2026, Fusion 360 gained share of searches among CAD and 3D design software in New Zealand, from 4.2% to 6.2%.

  3. In October 2026, Revit gained share of searches among CAD and 3D design software in New Zealand, from 3.4% to 4.5%.

  4. In October 2026, SketchUp gained share of searches among CAD and 3D design software in New Zealand, from 24% to 24.9%.

  5. In October 2026, FreeCAD gained share of searches among CAD and 3D design software in New Zealand, from 1.9% to 2.5%.

  6. In October 2026, Tinkercad lost share of searches among CAD and 3D design software in New Zealand, from 49.9% to 42.5%.

How are SketchUp’s branded searches counted?

15 search terms

Brandwave collects information about searches that people make online using SketchUp’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • 3dwarehouse sketchup
  • edu sketchup
  • sketchup
  • sketchup 3d modelling
  • sketchup 3d warehouse
  • sketchup cad
  • sketchup design software
  • sketchup education
  • sketchup for schools
  • sketchup modeling
  • sketchup pro
  • sketchup view
  • sketchup warehouse
  • sketchup web
  • trimble sketchup

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How the Brand Demand Index is measured

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Is SketchUp your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.