Brandwave

How popular isService King?

In September 2026, people searched for Service King by name about 80 times in New Zealand, a 33.3% decrease from the previous year. These searches made up 3.6% of all New Zealand Auckland commercial cleaning company searches, placing Service King seventh out of ten companies. When we asked both ChatGPT and Google AI Overviews about Auckland commercial cleaning companies, Service King appeared in two of the three answers and was the fifth most recommended of the ten.

Search and AI answers in September 2026

Service King is the seventh most searched of 10 competitors and the fifth most recommended in AI answers.

  1. Premium CleanShare of searches 26.6%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
  2. CrestCleanShare of searches 21.6%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  3. Paramount ServicesShare of searches 15.8%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
  4. CleancorpShare of searches 11.7%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  5. Service KingShare of searches 3.6%Mentioned in 2 of 3 AI answersPlace in AI recommendations 5th

+5 more

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Top Auckland commercial cleaning companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Service King was mentioned in two out of three: in two of the three ChatGPT answers. Service King is the fifth most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Clean My Office Space1st
  2. EcoPro Cleaning2nd
  3. Premium Clean3rd
  4. Paramount Services4th
  5. Service King5th
  6. Clean Planet6th
  7. CrestClean–
  8. Cleancorp–
  9. City Cleaning–
  10. Kiwi Commercial Cleaning–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Auckland commercial cleaning companies

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Which Auckland commercial cleaning companies compete with Service King?

Service King against Auckland commercial cleaning companies in New Zealand, by month

Share of searches by month for Premium Clean, CrestClean, Paramount Services, Cleancorp, Clean Planet, City Cleaning, Service King, Clean My Office Space, Kiwi Commercial Cleaning. The figures are in the table below the chart.

View monthly share of searches table
MonthPremium CleanCrestCleanParamount ServicesCleancorpClean PlanetCity CleaningService KingClean My Office SpaceKiwi Commercial CleaningEcoPro Cleaning
Oct 202528.5%23.2%13%6.8%10.6%6.3%5.8%2.4%2.4%0.97%
Nov 202527.6%22.4%17.8%7.9%7.9%4.7%5.6%2.3%2.3%1.4%
Dec 202528.1%22.8%14%5.3%10.5%7%5.3%2.9%2.9%1.2%
Jan 202620%24.6%20%7.2%8.7%7.2%6.2%3.1%2.1%1%
Feb 202619.6%24.1%18.8%9%9%6.1%8.6%2.4%1.6%0.82%
Mar 202626%21.1%15.9%9.3%9.3%6.2%5.3%3.5%1.8%1.8%
Apr 202624.7%20.1%18%7.2%11.3%7.2%6.2%3.1%1.5%0.52%
May 202623.5%23.5%17.6%6.9%8.3%5.4%6.9%3.9%2.5%1.5%
Jun 202626.5%21.5%16.1%9.4%9.9%5.8%5.4%3.6%0.9%0.9%
Jul 202625.5%25.5%14.9%9%8%5.9%4.3%3.7%1.1%2.1%
Aug 202622.9%22.9%14.3%12.4%8.6%8.1%3.8%3.8%2.4%0.95%
Sep 202626.6%21.6%15.8%11.7%8.1%6.8%3.6%2.3%2.3%1.4%
  1. Moved from 2nd to 1st. 590 estimated branded searches, +22.9% vs prior month. Share +3.7 points.

  2. 2.CrestClean

    21.6%

    Moved from 1st to 2nd. 480 estimated branded searches, 0% vs prior month. Share -1.2 points.

  3. Held 3rd. 350 estimated branded searches, +16.7% vs prior month. Share +1.5 points.

  4. 4.Cleancorp

    11.7%

    Held 4th. 260 estimated branded searches, 0% vs prior month. Share -0.7 points.

  5. Held 5th. 180 estimated branded searches, 0% vs prior month. Share -0.5 points.

  6. Held 6th. 150 estimated branded searches, -11.8% vs prior month. Share -1.3 points.

  7. Moved from 8th to 7th. 80 estimated branded searches, 0% vs prior month. Share -0.2 points.

  8. Moved from 7th to 8th. 50 estimated branded searches, -37.5% vs prior month. Share -1.6 points.

  9. Held 9th. 50 estimated branded searches, 0% vs prior month. Share -0.1 points.

  10. Held 10th. 30 estimated branded searches, +50% vs prior month. Share +0.4 points.

Compare popularity between Service King and its closest rivals

Every comparison with Service King

7 comparisons

How has branded search demand for Service King changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Service King in New Zealand fell from 120 to 80.
  • Across the 12 months ending September 2026, Service King’s share of searches among Auckland commercial cleaning companies in New Zealand decreased from 5.8% to 3.6%.
  • Across the 12 months ending September 2026, Service King’s share of searches among Auckland commercial cleaning companies in New Zealand peaked at 8.6% in February 2026 and was lowest at 3.6% in September 2026.

How did search popularity change for New Zealand Auckland commercial cleaning companies in September 2026?

6 changes
  1. In September 2026, Premium Clean overtook CrestClean to become the leader among Auckland commercial cleaning companies in New Zealand, with 26.6% of the searches.

  2. In September 2026, Paramount Services gained share of searches among Auckland commercial cleaning companies in New Zealand, from 14.3% to 15.8%.

  3. In September 2026, Clean My Office Space lost share of searches among Auckland commercial cleaning companies in New Zealand, from 3.8% to 2.3%.

  4. In September 2026, City Cleaning lost share of searches among Auckland commercial cleaning companies in New Zealand, from 8.1% to 6.8%.

  5. In September 2026, CrestClean lost share of searches among Auckland commercial cleaning companies in New Zealand, from 22.9% to 21.6%.

  6. In September 2026, Cleancorp lost share of searches among Auckland commercial cleaning companies in New Zealand, from 12.4% to 11.7%.

How are Service King’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Service King’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • service king
  • service king commercial

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How the Brand Demand Index is measured

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Is Service King your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.