Brandwave

How popular isSan Pellegrino in search?

In August 2026, there were an estimated 1.4K branded searches for San Pellegrino in New Zealand which is up 21.4% over the last 11 months. San Pellegrino holds 24.9% estimated Share of Search among New Zealand bottled water brands and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. San Pellegrino24.9%
  2. Pump22.5%
  3. Fiji Water22.3%
  4. Kiwi Blue17%
  5. Antipodes Water13.2%
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Which bottled water brands compete with San Pellegrino?

San Pellegrino against bottled water brands in New Zealand, by month

Share of Search by month for San Pellegrino, Pump, Fiji Water, Kiwi Blue, Antipodes Water. The figures are in the table below the chart.

View monthly share of search table
MonthSan PellegrinoPumpFiji WaterKiwi BlueAntipodes Water
Oct 202521.6%21.4%29%14.1%13.9%
Nov 202525.7%23.4%22.3%14.9%13.7%
Dec 202532.6%19.1%19.9%14.8%13.6%
Jan 202627%19.7%20.5%15.6%17.3%
Feb 202626.2%20.4%23.2%15.8%14.4%
Mar 202621.8%21.8%28.2%14.3%13.9%
Apr 202624%21.8%21.8%16.8%15.7%
May 202627.1%20.1%22.1%14.3%16.4%
Jun 202628.3%20.9%24%14.6%12.1%
Jul 202627.9%19.5%23%15.4%14.1%
Aug 202624.9%22.5%22.3%17%13.2%
Sep 2026—————

  1. 1.San Pellegrino

    24.9%

    held 1st · 1.4K estimated branded searches · -4.9% vs prior month · -3 points

  2. 2.Pump

    22.5%

    moved from 3rd to 2nd · 1.2K estimated branded searches · +23% vs prior month · +3 points

  3. 3.Fiji Water

    22.3%

    moved from 2nd to 3rd · 1.2K estimated branded searches · +3.4% vs prior month · -0.7 points

  4. 4.Kiwi Blue

    17%

    held 4th · 930 estimated branded searches · +17.7% vs prior month · +1.6 points

  5. 5.Antipodes Water

    13.2%

    held 5th · 720 estimated branded searches · 0% vs prior month · -0.9 points

Compare search popularity between San Pellegrino and its closest rivals

How has branded search demand for San Pellegrino changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for San Pellegrino in New Zealand rose from 1.1K to 1.4K.
  • Across the 11 months ending August 2026, San Pellegrino’s estimated Share of Search among bottled water brands in New Zealand increased from 21.6% to 24.9%.
  • Across the 11 months ending August 2026, San Pellegrino’s estimated Share of Search among bottled water brands in New Zealand peaked at 32.6% in December 2025 and was lowest at 21.6% in October 2025.
  • Across the 11 months ending August 2026, San Pellegrino rose from 2nd to 1st among bottled water brands in New Zealand.

How did search popularity change for New Zealand bottled water brands in August 2026?

  1. In August 2026, Pump overtook Fiji Water to rank 2nd among bottled water brands in New Zealand, at 22.5%.

  2. In August 2026, Kiwi Blue gained estimated Share of Search among bottled water brands in New Zealand, from 15.4% to 17%.

  3. In August 2026, San Pellegrino lost estimated Share of Search among bottled water brands in New Zealand, from 27.9% to 24.9%.

  4. In August 2026, Antipodes Water lost estimated Share of Search among bottled water brands in New Zealand, from 14.1% to 13.2%.

  5. In August 2026, Fiji Water lost estimated Share of Search among bottled water brands in New Zealand, from 23% to 22.3%.

How is San Pellegrino measured?

Brandwave collects information about searches that people make online using San Pellegrino’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

14 branded search terms

  • limonata san pellegrino
  • san pellegrino
  • san pellegrino aranciata
  • san pellegrino bottled water
  • san pellegrino near me
  • san pellegrino nz
  • san pellegrino sparkling water
  • san pellegrino water
  • sanpellegrino
  • sanpellegrino aranciata rossa
  • sanpellegrino limonata
  • sanpellegrino nz
  • sanpellegrino sparkling water
  • sanpellegrino water

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How the Brand Demand Index is measured

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