Brandwave

How popular isRoof Guru in search?

In August 2026, there were an estimated 100 branded searches for Roof Guru in New Zealand which is up 25% over the last 11 months. Roof Guru holds 66.7% estimated Share of Search among New Zealand napier roofing companies and is ranked 1st of 3 competitors for search popularity.

Share of Search, August 2026
  1. Roof Guru66.7%
  2. Hornby Roofing20%
  3. TW Roofing13.3%
Roof Guru website (opens in a new tab)

Follow Roof Guru and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which napier roofing companies compete with Roof Guru?

Roof Guru against napier roofing companies in New Zealand, by month

Share of Search by month for Roof Guru, Hornby Roofing, TW Roofing. The figures are in the table below the chart.

View monthly share of search table
MonthRoof GuruHornby RoofingTW Roofing
Oct 202557.1%14.3%28.6%
Nov 202572.7%9.1%18.2%
Dec 202566.7%25%8.3%
Jan 202666.7%16.7%16.7%
Feb 202661.5%23.1%15.4%
Mar 202676.9%15.4%7.7%
Apr 202666.7%16.7%16.7%
May 202680%10%10%
Jun 202671.4%14.3%14.3%
Jul 202675%15%10%
Aug 202666.7%20%13.3%
Sep 2026———
  1. 1.Roof Guru

    66.7%

    held 1st · 100 estimated branded searches · -33.3% vs prior month · -8.3 points

  2. held 2nd · 30 estimated branded searches · 0% vs prior month · +5 points

  3. 3.TW Roofing

    13.3%

    held 3rd · 20 estimated branded searches · 0% vs prior month · +3.3 points

Compare search popularity between Roof Guru and its closest rivals

How has branded search demand for Roof Guru changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Roof Guru in New Zealand rose from 80 to 100.
  • Across the 11 months ending August 2026, Roof Guru’s estimated Share of Search among napier roofing companies in New Zealand increased from 57.1% to 66.7%.
  • Across the 11 months ending August 2026, Roof Guru’s estimated Share of Search among napier roofing companies in New Zealand peaked at 80% in May 2026 and was lowest at 57.1% in October 2025.

How did search popularity change for New Zealand napier roofing companies in August 2026?

  1. In August 2026, Hornby Roofing gained estimated Share of Search among napier roofing companies in New Zealand, from 15% to 20%.

  2. In August 2026, TW Roofing gained estimated Share of Search among napier roofing companies in New Zealand, from 10% to 13.3%.

  3. In August 2026, Roof Guru lost estimated Share of Search among napier roofing companies in New Zealand, from 75% to 66.7%.

How is Roof Guru measured?

Brandwave collects information about searches that people make online using Roof Guru’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • roof guru
  • roofguru

Do you work for Roof Guru? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Roof Guru your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.