How popular isRoof Guru in search?
In August 2026, there were an estimated 100 branded searches for Roof Guru in New Zealand which is up 25% over the last 11 months. Roof Guru holds 66.7% estimated Share of Search among New Zealand napier roofing companies and is ranked 1st of 3 competitors for search popularity.
Roof Guru66.7%
Hornby Roofing20%
TW Roofing13.3%
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Which napier roofing companies compete with Roof Guru?
Share of Search by month for Roof Guru, Hornby Roofing, TW Roofing. The figures are in the table below the chart.
View monthly share of search table
| Month | Roof Guru | Hornby Roofing | TW Roofing |
|---|---|---|---|
| Oct 2025 | 57.1% | 14.3% | 28.6% |
| Nov 2025 | 72.7% | 9.1% | 18.2% |
| Dec 2025 | 66.7% | 25% | 8.3% |
| Jan 2026 | 66.7% | 16.7% | 16.7% |
| Feb 2026 | 61.5% | 23.1% | 15.4% |
| Mar 2026 | 76.9% | 15.4% | 7.7% |
| Apr 2026 | 66.7% | 16.7% | 16.7% |
| May 2026 | 80% | 10% | 10% |
| Jun 2026 | 71.4% | 14.3% | 14.3% |
| Jul 2026 | 75% | 15% | 10% |
| Aug 2026 | 66.7% | 20% | 13.3% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 66.7% | 100 | -33.3% | -8.3 points | |
| 2, held 2nd | 20% | 30 | 0% | +5 points | |
| 3, held 3rd | 13.3% | 20 | 0% | +3.3 points |
66.7%
held 1st · 100 estimated branded searches · -33.3% vs prior month · -8.3 points
20%
held 2nd · 30 estimated branded searches · 0% vs prior month · +5 points
13.3%
held 3rd · 20 estimated branded searches · 0% vs prior month · +3.3 points
Compare search popularity between Roof Guru and its closest rivals
How has branded search demand for Roof Guru changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Roof Guru in New Zealand rose from 80 to 100.
- Across the 11 months ending August 2026, Roof Guru’s estimated Share of Search among napier roofing companies in New Zealand increased from 57.1% to 66.7%.
- Across the 11 months ending August 2026, Roof Guru’s estimated Share of Search among napier roofing companies in New Zealand peaked at 80% in May 2026 and was lowest at 57.1% in October 2025.
How did search popularity change for New Zealand napier roofing companies in August 2026?
3 changes

In August 2026, Hornby Roofing gained estimated Share of Search among napier roofing companies in New Zealand, from 15% to 20%.

In August 2026, TW Roofing gained estimated Share of Search among napier roofing companies in New Zealand, from 10% to 13.3%.

In August 2026, Roof Guru lost estimated Share of Search among napier roofing companies in New Zealand, from 75% to 66.7%.
How is Roof Guru measured?
Brandwave collects information about searches that people make online using Roof Guru’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- roof guru
- roofguru
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Is Roof Guru your brand?
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