Brandwave

How popular isRobinsons in search?

In August 2026, there were an estimated 150 branded searches for Robinsons in New Zealand which is up 50% over the last 11 months. Robinsons holds 1.8% estimated Share of Search among New Zealand cordial and syrup brands and is ranked 3rd of 3 competitors for search popularity.

Share of Search, August 2026
  1. SodaStream87.8%
  2. Bickford's10.4%
  3. Robinsons1.8%
Robinsons website (opens in a new tab)

Follow Robinsons and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which cordial and syrup brands compete with Robinsons?

Robinsons against cordial and syrup brands in New Zealand, by month

Share of Search by month for SodaStream, Bickford's, Robinsons. The figures are in the table below the chart.

View monthly share of search table
MonthSodaStreamBickford'sRobinsons
Oct 202592.2%6.6%1.1%
Nov 202592.9%6%1.1%
Dec 202592.1%6.9%1.1%
Jan 202689.3%9.7%1.1%
Feb 202690.2%8.3%1.5%
Mar 202690.3%7.9%1.8%
Apr 202689.3%9.4%1.3%
May 202687.7%9.6%2.6%
Jun 202687.4%10.3%2.3%
Jul 202688.8%9.4%1.8%
Aug 202687.8%10.4%1.8%
Sep 2026———
  1. 1.SodaStream

    87.8%

    held 1st · 7.2K estimated branded searches · +5.8% vs prior month · -1.1 points

  2. 2.Bickford's

    10.4%

    held 2nd · 860 estimated branded searches · +19.4% vs prior month · +1.1 points

  3. 3.Robinsons

    1.8%

    held 3rd · 150 estimated branded searches · +7.1% vs prior month · 0 points

Compare search popularity between Robinsons and its closest rivals

How has branded search demand for Robinsons changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Robinsons in New Zealand rose from 100 to 150.
  • Across the 11 months ending August 2026, Robinsons’ estimated Share of Search among cordial and syrup brands in New Zealand increased from 1.1% to 1.8%.
  • Across the 11 months ending August 2026, Robinsons’ estimated Share of Search among cordial and syrup brands in New Zealand peaked at 2.6% in May 2026 and was lowest at 1.1% in January 2026.

How did search popularity change for New Zealand cordial and syrup brands in August 2026?

  1. In August 2026, Bickford's gained estimated Share of Search among cordial and syrup brands in New Zealand, from 9.4% to 10.4%.

  2. In August 2026, SodaStream lost estimated Share of Search among cordial and syrup brands in New Zealand, from 88.8% to 87.8%.

  3. Estimated monthly branded searches for Robinsons in New Zealand rose 50% over 11 measured months, from 100 to 150 in August 2026.

How is Robinsons measured?

Brandwave collects information about searches that people make online using Robinsons’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • robinsons drink
  • robinsons syrup

Do you work for Robinsons? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Robinsons your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.