Brandwave

How popular isRedbubble in search?

In August 2026, there were an estimated 5.2K branded searches for Redbubble in New Zealand which is down 20.2% over the last 11 months. Redbubble holds 48% estimated Share of Search among New Zealand print-on-demand platforms and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. Redbubble48%
  2. Printify20.5%
  3. Zazzle12.8%
  4. Society611.1%
  5. Printful7.6%
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Which print-on-demand platforms compete with Redbubble?

Redbubble against print-on-demand platforms in New Zealand, by month

Share of Search by month for Redbubble, Printify, Zazzle, Society6, Printful. The figures are in the table below the chart.

View monthly share of search table
MonthRedbubblePrintifyZazzleSociety6Printful
Oct 202549.6%24.2%14.5%4.1%7.6%
Nov 202554.9%20.4%14.8%3.6%6.3%
Dec 202557.9%17.8%15.8%3%5.5%
Jan 202647.5%27.9%12.6%3.9%8.1%
Feb 202648.7%24%12.9%4.3%10.1%
Mar 202648.2%24.2%12.9%4.4%10.2%
Apr 202646.1%23%10.9%11%9.1%
May 202645.9%23.7%10.8%9.8%9.9%
Jun 202647.1%24.5%10.5%9.9%7.9%
Jul 202648.5%20.6%9.5%13.5%7.9%
Aug 202648%20.5%12.8%11.1%7.6%
Sep 2026—————
  1. held 1st · 5.2K estimated branded searches · +1.4% vs prior month · -0.5 points

  2. 2.Printify

    20.5%

    held 2nd · 2.2K estimated branded searches · +2.3% vs prior month · 0 points

  3. 3.Zazzle

    12.8%

    moved from 4th to 3rd · 1.4K estimated branded searches · +37.6% vs prior month · +3.3 points

  4. 4.Society6

    11.1%

    moved from 3rd to 4th · 1.2K estimated branded searches · -15.4% vs prior month · -2.3 points

  5. 5.Printful

    7.6%

    held 5th · 820 estimated branded searches · -2.4% vs prior month · -0.4 points

Compare search popularity between Redbubble and its closest rivals

How has branded search demand for Redbubble changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Redbubble in New Zealand fell from 6.5K to 5.2K.
  • Across the 11 months ending August 2026, Redbubble’s estimated Share of Search among print-on-demand platforms in New Zealand decreased from 49.6% to 48%.
  • Across the 11 months ending August 2026, Redbubble’s estimated Share of Search among print-on-demand platforms in New Zealand peaked at 57.9% in December 2025 and was lowest at 45.9% in May 2026.

How did search popularity change for New Zealand print-on-demand platforms in August 2026?

  1. In August 2026, Zazzle overtook Society6 to rank 3rd among print-on-demand platforms in New Zealand, at 12.8%.

  2. In August 2026, Society6 lost estimated Share of Search among print-on-demand platforms in New Zealand, from 13.5% to 11.1%.

  3. In August 2026, Redbubble lost estimated Share of Search among print-on-demand platforms in New Zealand, from 48.5% to 48%.

  4. Estimated monthly branded searches for Printify in New Zealand fell 29.9% over 11 measured months, from 3.2K to 2.2K in August 2026.

  5. Estimated monthly branded searches for Printful in New Zealand fell 18% over 11 measured months, from 1K to 820 in August 2026.

How is Redbubble measured?

Brandwave collects information about searches that people make online using Redbubble’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

13 branded search terms

  • redbubble
  • redbubble com
  • redbubble custom t shirts
  • redbubble merch
  • redbubble near me
  • redbubble new zealand
  • redbubble nz
  • redbubble online
  • redbubble posters
  • redbubble print on demand
  • redbubble printing
  • redbubble shirts
  • redbubble stickers

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How the Brand Demand Index is measured

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Is Redbubble your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.