Brandwave

How popular isRapid Refinishers?

In October 2026, people searched for Rapid Refinishers by name about 30 times in New Zealand, a 78.6% decrease from the previous year. These searches made up 3.7% of all New Zealand Nelson collision repair company searches, placing Rapid Refinishers fifth out of five companies. When we asked both ChatGPT and Google AI Overviews about Nelson collision repair companies, Rapid Refinishers appeared in three of the four answers and was the second most recommended of the five.

Search and AI answers in October 2026

Rapid Refinishers is the fifth most searched of 5 competitors and the second most recommended in the AI answers we collected.

  1. Sun City Panel & PaintShare of searches 37%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  2. Guthrie's Collision Repair SpecialistsShare of searches 33.3%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  3. Quality Paint and PanelShare of searches 18.5%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  4. Brooks Auto PaintersShare of searches 7.4%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
  5. Rapid RefinishersShare of searches 3.7%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
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Top Nelson collision repair companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Rapid Refinishers was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Rapid Refinishers is the second most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Guthrie's Collision Repair Specialists1st
  2. Rapid Refinishers2nd
  3. Sun City Panel & Paint3rd
  4. Brooks Auto Painters4th
  5. Quality Paint and Panel–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Nelson collision repair companies

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Rapid Refinishers compared with other New Zealand Nelson collision repair companies?

Rapid Refinishers against Nelson collision repair companies in New Zealand, by month

Share of searches by month for Sun City Panel & Paint, Guthrie's Collision Repair Specialists, Quality Paint and Panel, Brooks Auto Painters, Rapid Refinishers. The figures are in the table below the chart.

View monthly share of searches table
MonthSun City Panel & PaintGuthrie's Collision Repair SpecialistsQuality Paint and PanelBrooks Auto PaintersRapid Refinishers
Nov 202538.1%11.9%16.7%7.1%26.2%
Dec 202535.7%10.7%17.9%10.7%25%
Jan 202641%10.3%17.9%7.7%23.1%
Feb 202641.7%6.3%18.8%4.2%29.2%
Mar 202642.9%21.4%16.7%7.1%11.9%
Apr 202647.4%18.4%18.4%7.9%7.9%
May 202652.9%5.9%20.6%8.8%11.8%
Jun 202651.6%3.2%22.6%12.9%9.7%
Jul 202656.3%15.6%15.6%6.3%6.3%
Aug 202651.4%20%20%2.9%5.7%
Sep 202643.8%34.4%15.6%3.1%3.1%
Oct 202637%33.3%18.5%7.4%3.7%
  1. Held 1st. 100 estimated branded searches, -28.6% vs prior month. Share -6.7 points.

  2. Held 2nd. 90 estimated branded searches, -18.2% vs prior month. Share -1 points.

  3. Held 3rd. 50 estimated branded searches, 0% vs prior month. Share +2.9 points.

  4. Held 4th. 20 estimated branded searches, +100% vs prior month. Share +4.3 points.

  5. Held 5th. 10 estimated branded searches, 0% vs prior month. Share +0.6 points.

Compare popularity between Rapid Refinishers and its closest rivals

Every comparison with Rapid Refinishers

4 comparisons

How has branded search demand for Rapid Refinishers changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Rapid Refinishers in New Zealand fell from 140 to 30.
  • Across the 12 months ending October 2026, Rapid Refinishers’ share of searches among Nelson collision repair companies in New Zealand decreased from 26.2% to 3.7%.
  • Across the 12 months ending October 2026, Rapid Refinishers’ share of searches among Nelson collision repair companies in New Zealand peaked at 29.2% in February 2026 and was lowest at 3.1% in September 2026.
  • Across the 12 months ending October 2026, Rapid Refinishers fell from 2nd to 5th among Nelson collision repair companies in New Zealand.

How did search popularity change for New Zealand Nelson collision repair companies in October 2026?

5 changes
  1. In October 2026, Brooks Auto Painters gained share of searches among Nelson collision repair companies in New Zealand, from 3.1% to 7.4%.

  2. In October 2026, Quality Paint and Panel gained share of searches among Nelson collision repair companies in New Zealand, from 15.6% to 18.5%.

  3. In October 2026, Rapid Refinishers gained share of searches among Nelson collision repair companies in New Zealand, from 3.1% to 3.7%.

  4. In October 2026, Sun City Panel & Paint lost share of searches among Nelson collision repair companies in New Zealand, from 43.8% to 37%.

  5. In October 2026, Guthrie's Collision Repair Specialists lost share of searches among Nelson collision repair companies in New Zealand, from 34.4% to 33.3%.

How are Rapid Refinishers’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Rapid Refinishers’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • rapid refinishers

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How the Brand Demand Index is measured

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