How popular isPuretec in search?
In August 2026, there were an estimated 3.2K branded searches for Puretec in New Zealand which held steady over the last 11 months. Puretec holds 27.2% estimated Share of Search among New Zealand water filter brands and is ranked 2nd of 5 competitors for search popularity.
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Which water filter brands compete with Puretec?
Share of Search by month for Brita, Puretec, Waters Co, Billi. The figures are in the table below the chart.
View monthly share of search table
| Month | Brita | Puretec | Waters Co | Billi | Zip Water |
|---|---|---|---|---|---|
| Oct 2025 | 60.8% | 29.9% | 5.7% | 2.4% | 1.1% |
| Nov 2025 | 62.2% | 27.9% | 6.6% | 2.2% | 1% |
| Dec 2025 | 62.4% | 29% | 6% | 1.7% | 0.95% |
| Jan 2026 | 62.4% | 29% | 5.3% | 2% | 1.2% |
| Feb 2026 | 65.4% | 26.9% | 4.6% | 2% | 1.2% |
| Mar 2026 | 62.7% | 28.6% | 5.3% | 2.2% | 1.1% |
| Apr 2026 | 65.7% | 26.8% | 4.1% | 2.3% | 1.1% |
| May 2026 | 64.4% | 27.7% | 4.3% | 2.3% | 1.3% |
| Jun 2026 | 66.6% | 25.9% | 4.1% | 2.1% | 1.2% |
| Jul 2026 | 68% | 24.9% | 4.1% | 1.6% | 1.3% |
| Aug 2026 | 64.9% | 27.2% | 4.4% | 2.2% | 1.4% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64.9% | 7.5K | -10% | -3.1 points | |
| 2, held 2nd | 27.2% | 3.2K | +2.9% | +2.3 points | |
| 3, held 3rd | 4.4% | 510 | 0% | +0.2 points | |
| 4, held 4th | 2.2% | 250 | +25% | +0.5 points | |
| 5, held 5th | 1.4% | 160 | 0% | +0.1 points |
1.
Brita64.9%
held 1st · 7.5K estimated branded searches · -10% vs prior month · -3.1 points
2.
Puretec27.2%
held 2nd · 3.2K estimated branded searches · +2.9% vs prior month · +2.3 points
4.4%
held 3rd · 510 estimated branded searches · 0% vs prior month · +0.2 points
4.
Billi2.2%
held 4th · 250 estimated branded searches · +25% vs prior month · +0.5 points
1.4%
held 5th · 160 estimated branded searches · 0% vs prior month · +0.1 points
Compare search popularity between Puretec and its closest rivals
How has branded search demand for Puretec changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Puretec in New Zealand held steady at 3.2K.
- Across the 11 months ending August 2026, Puretec’s estimated Share of Search among water filter brands in New Zealand decreased from 29.9% to 27.2%.
- Across the 11 months ending August 2026, Puretec’s estimated Share of Search among water filter brands in New Zealand peaked at 29.9% in October 2025 and was lowest at 24.9% in July 2026.
How did search popularity change for New Zealand water filter brands in August 2026?
5 changes
In August 2026, Puretec gained estimated Share of Search among water filter brands in New Zealand, from 24.9% to 27.2%.
In August 2026, Billi gained estimated Share of Search among water filter brands in New Zealand, from 1.6% to 2.2%.
In August 2026, Brita lost estimated Share of Search among water filter brands in New Zealand, from 68% to 64.9%.
Estimated monthly branded searches for Zip Water in New Zealand rose 33.3% over 11 measured months, from 120 to 160 in August 2026.
Estimated monthly branded searches for Waters Co in New Zealand fell 16.4% over 11 measured months, from 610 to 510 in August 2026.
How is Puretec measured?
Brandwave collects information about searches that people make online using Puretec’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
23 branded search terms
- puretec
- puretec co nz
- puretec filter cartridges
- puretec filters
- puretec g9
- puretec hybrid g9
- puretec il149q
- puretec in149c
- puretec near me
- puretec new zealand
- puretec nz
- puretec shower filter
- puretec water filter
- puretec water filter replacement
- puretec wh2 55
- puretec wh2 60
- puretec x7 r
- puretec x7 r replacement cartridge
- puretec z1 r
- puretec z6
- puretec z6 r
- puretec z7
- puretec z7 r
Do you work for Puretec? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Puretec your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.