Brandwave

How popular isPoco in search?

In August 2026, there were an estimated 990 branded searches for Poco in New Zealand which is up 26.9% over the last 11 months. Poco holds 14.3% estimated Share of Search among New Zealand rotorua restaurants and is ranked 4th of 4 competitors for search popularity.

Share of Search, August 2026
  1. Atticus Finch46.8%
  2. Sabroso21.6%
  3. Urbano Bistro17.2%
  4. Poco14.3%
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Which rotorua restaurants compete with Poco?

Poco against rotorua restaurants in New Zealand, by month

Share of Search by month for Atticus Finch, Sabroso, Urbano Bistro, Poco. The figures are in the table below the chart.

View monthly share of search table
MonthAtticus FinchSabrosoUrbano BistroPoco
Oct 202549.5%24%14.7%11.8%
Nov 202549.2%24.2%12.5%14.1%
Dec 202550.4%26.9%12.5%10.2%
Jan 202649.1%27.4%12.2%11.2%
Feb 202648%26.6%14.5%10.9%
Mar 202653.8%23.5%13.4%9.3%
Apr 202651.8%22.1%15.6%10.5%
May 202647.3%22.3%18%12.4%
Jun 202655.3%16.9%14%13.9%
Jul 202658.7%18.1%11.9%11.3%
Aug 202646.8%21.6%17.2%14.3%
Sep 2026————
  1. held 1st · 3.2K estimated branded searches · -44.8% vs prior month · -11.9 points

  2. 2.Sabroso

    21.6%

    held 2nd · 1.5K estimated branded searches · -17.2% vs prior month · +3.5 points

  3. held 3rd · 1.2K estimated branded searches · 0% vs prior month · +5.3 points

  4. 4.Poco

    14.3%

    held 4th · 990 estimated branded searches · -12.4% vs prior month · +3 points

Compare search popularity between Poco and its closest rivals

How has branded search demand for Poco changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Poco in New Zealand rose from 780 to 990.
  • Across the 11 months ending August 2026, Poco’s estimated Share of Search among rotorua restaurants in New Zealand increased from 11.8% to 14.3%.
  • Across the 11 months ending August 2026, Poco’s estimated Share of Search among rotorua restaurants in New Zealand peaked at 14.3% in August 2026 and was lowest at 9.3% in March 2026.

How did search popularity change for New Zealand rotorua restaurants in August 2026?

  1. In August 2026, Urbano Bistro gained estimated Share of Search among rotorua restaurants in New Zealand, from 11.9% to 17.2%.

  2. In August 2026, Sabroso gained estimated Share of Search among rotorua restaurants in New Zealand, from 18.1% to 21.6%.

  3. In August 2026, Poco gained estimated Share of Search among rotorua restaurants in New Zealand, from 11.3% to 14.3%.

  4. In August 2026, Atticus Finch lost estimated Share of Search among rotorua restaurants in New Zealand, from 58.7% to 46.8%.

How is Poco measured?

Brandwave collects information about searches that people make online using Poco’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • poco nz
  • poco restaurant rotorua
  • poco rotorua
  • poco tapas rotorua

Do you work for Poco? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Poco your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.