How popular isOtago Farmers Market in search?
In August 2026, there were an estimated 270 branded searches for Otago Farmers Market in New Zealand which is down 30.8% over the last 11 months. Otago Farmers Market holds 0.82% estimated Share of Search among New Zealand farmers markets and is ranked 5th of 5 competitors for search popularity.
Matakana Village Farmers Market38.3%
Christchurch Farmers Market27%- Clevedon Village Farmers Market24.5%
Harbourside Market9.3%
Otago Farmers Market0.82%
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Which farmers markets compete with Otago Farmers Market?
Share of Search by month for Matakana Village Farmers Market, Christchurch Farmers Market, Clevedon Village Farmers Market, Harbourside Market, Otago Farmers Market. The figures are in the table below the chart.
View monthly share of search table
| Month | Matakana Village Farmers Market | Christchurch Farmers Market | Clevedon Village Farmers Market | Harbourside Market | Otago Farmers Market |
|---|---|---|---|---|---|
| Oct 2025 | 51.5% | 19.1% | 21.8% | 6.8% | 0.86% |
| Nov 2025 | 39.8% | 20.7% | 27.9% | 10.6% | 0.9% |
| Dec 2025 | 54.3% | 18% | 18.8% | 7.2% | 1.7% |
| Jan 2026 | 52.7% | 16.5% | 21.7% | 8.3% | 0.88% |
| Feb 2026 | 46.7% | 21.7% | 19.5% | 11.1% | 0.97% |
| Mar 2026 | 41.8% | 26.4% | 21.6% | 9% | 1.2% |
| Apr 2026 | 49.7% | 23.9% | 17.2% | 8.2% | 1% |
| May 2026 | 41.3% | 23.1% | 26.4% | 8.3% | 0.87% |
| Jun 2026 | 39.8% | 23.3% | 28% | 8.1% | 0.85% |
| Jul 2026 | 46.4% | 19.2% | 25.7% | 8% | 0.57% |
| Aug 2026 | 38.3% | 27% | 24.5% | 9.3% | 0.82% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 38.3% | 12.6K | -29.3% | -8.1 points | |
| 2, moved from 3rd to 2nd | 27% | 8.9K | +20.3% | +7.8 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 24.5% | 8.1K | -18.4% | -1.2 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 9.3% | 3.1K | -0.32% | +1.3 points | |
| 5, held 5th | 0.82% | 270 | +22.7% | +0.2 points |
held 1st · 12.6K estimated branded searches · -29.3% vs prior month · -8.1 points
moved from 3rd to 2nd · 8.9K estimated branded searches · +20.3% vs prior month · +7.8 points
moved from 2nd to 3rd · 8.1K estimated branded searches · -18.4% vs prior month · -1.2 points
9.3%
held 4th · 3.1K estimated branded searches · -0.32% vs prior month · +1.3 points
0.82%
held 5th · 270 estimated branded searches · +22.7% vs prior month · +0.2 points
Compare search popularity between Otago Farmers Market and its closest rivals
- Otago Farmers Market vs Matakana Village Farmers Market: compare search popularity
- Otago Farmers Market vs Christchurch Farmers Market: compare search popularity
- Otago Farmers Market vs Clevedon Village Farmers Market: compare search popularity
- Otago Farmers Market vs Harbourside Market: compare search popularity
- Compare Otago Farmers Market with any brand
How has branded search demand for Otago Farmers Market changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Otago Farmers Market in New Zealand fell from 390 to 270.
- Across the 11 months ending August 2026, Otago Farmers Market’s estimated Share of Search among farmers markets in New Zealand peaked at 1.7% in December 2025 and was lowest at 0.57% in July 2026.
How did search popularity change for New Zealand farmers markets in August 2026?
5 changes
In August 2026, Christchurch Farmers Market overtook Clevedon Village Farmers Market to rank 2nd among farmers markets in New Zealand, at 27%.
In August 2026, Harbourside Market gained estimated Share of Search among farmers markets in New Zealand, from 8% to 9.3%.
In August 2026, Matakana Village Farmers Market lost estimated Share of Search among farmers markets in New Zealand, from 46.4% to 38.3%.
In August 2026, Clevedon Village Farmers Market lost estimated Share of Search among farmers markets in New Zealand, from 25.7% to 24.5%.
Estimated monthly branded searches for Otago Farmers Market in New Zealand fell 30.8% over 11 measured months, from 390 to 270 in August 2026.
How is Otago Farmers Market measured?
Brandwave collects information about searches that people make online using Otago Farmers Market’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- otago farmers market
- otago farmers market near me
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Is Otago Farmers Market your brand?
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