Brandwave

How popular isNitroPack in search?

In August 2026, there were an estimated 20 branded searches for NitroPack in New Zealand which is down 50% over the last 11 months. NitroPack holds 6.3% estimated Share of Search among New Zealand WordPress performance plugins and is ranked 3rd of 5 competitors for search popularity.

Share of Search, August 2026
  1. WP Rocket75%
  2. LiteSpeed Cache12.5%
  3. NitroPack6.3%
  4. W3 Total Cache3.1%
  5. WP Fastest Cache3.1%
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Which WordPress performance plugins compete with NitroPack?

NitroPack against WordPress performance plugins in New Zealand, by month

Share of Search by month for WP Rocket, LiteSpeed Cache, NitroPack, W3 Total Cache, WP Fastest Cache. The figures are in the table below the chart.

View monthly share of search table
MonthWP RocketLiteSpeed CacheNitroPackW3 Total CacheWP Fastest Cache
Oct 202543.8%18.8%12.5%18.8%6.3%
Nov 202554.5%15.2%21.2%6.1%3%
Dec 202553.8%19.2%11.5%7.7%7.7%
Jan 202650%18.8%15.6%9.4%6.3%
Feb 202666.7%9.1%12.1%6.1%6.1%
Mar 202658.8%11.8%11.8%8.8%8.8%
Apr 202658.1%16.1%9.7%9.7%6.5%
May 202658.6%13.8%13.8%3.4%10.3%
Jun 202655.9%14.7%11.8%8.8%8.8%
Jul 202661.5%15.4%11.5%7.7%3.8%
Aug 202675%12.5%6.3%3.1%3.1%
Sep 2026—————

  1. 1.WP Rocket

    75%

    held 1st · 240 estimated branded searches · +50% vs prior month · +13.5 points

  2. 2.LiteSpeed Cache

    12.5%

    held 2nd · 40 estimated branded searches · 0% vs prior month · -2.9 points

  3. 3.NitroPack

    6.3%

    held 3rd · 20 estimated branded searches · -33.3% vs prior month · -5.3 points

  4. 4.W3 Total Cache

    3.1%

    held 4th · 10 estimated branded searches · -50% vs prior month · -4.6 points

  5. 5.WP Fastest Cache

    3.1%

    held 5th · 10 estimated branded searches · 0% vs prior month · -0.7 points

Compare search popularity between NitroPack and its closest rivals

How has branded search demand for NitroPack changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for NitroPack in New Zealand fell from 40 to 20.
  • Across the 11 months ending August 2026, NitroPack’s estimated Share of Search among WordPress performance plugins in New Zealand decreased from 12.5% to 6.3%.
  • Across the 11 months ending August 2026, NitroPack’s estimated Share of Search among WordPress performance plugins in New Zealand peaked at 21.2% in November 2025 and was lowest at 6.3% in August 2026.
  • Across the 11 months ending August 2026, NitroPack rose from 4th to 3rd among WordPress performance plugins in New Zealand.

How did search popularity change for New Zealand WordPress performance plugins in August 2026?

  1. In August 2026, WP Rocket gained estimated Share of Search among WordPress performance plugins in New Zealand, from 61.5% to 75%.

  2. In August 2026, NitroPack lost estimated Share of Search among WordPress performance plugins in New Zealand, from 11.5% to 6.3%.

  3. In August 2026, W3 Total Cache lost estimated Share of Search among WordPress performance plugins in New Zealand, from 7.7% to 3.1%.

  4. In August 2026, LiteSpeed Cache lost estimated Share of Search among WordPress performance plugins in New Zealand, from 15.4% to 12.5%.

  5. In August 2026, WP Fastest Cache lost estimated Share of Search among WordPress performance plugins in New Zealand, from 3.8% to 3.1%.

How is NitroPack measured?

Brandwave collects information about searches that people make online using NitroPack’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • nitropack
  • nitropack cache
  • nitropack for wordpress
  • nitropack free plan
  • nitropack plans
  • nitropack plugin
  • nitropack price
  • nitropack wordpress
  • nitropack wordpress plugin

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