Brandwave

How popular isLone Star in search?

In August 2026, there were an estimated 5.9K branded searches for Lone Star in New Zealand which is up 17.7% over the last 11 months. Lone Star holds 16.8% estimated Share of Search among New Zealand casual dining chains and is ranked 4th of 4 competitors for search popularity.

Share of Search, August 2026
  1. Denny's32%
  2. Speight's Ale House31.6%
  3. Cobb & Co19.6%
  4. Lone Star16.8%
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Which casual dining chains compete with Lone Star?

Lone Star against casual dining chains in New Zealand, by month

Share of Search by month for Denny's, Speight's Ale House, Cobb & Co, Lone Star. The figures are in the table below the chart.

View monthly share of search table
MonthDenny'sSpeight's Ale HouseCobb & CoLone Star
Oct 202537%31.5%18.2%13.3%
Nov 202536.2%35.9%15%13%
Dec 202535.3%34.1%15.7%14.9%
Jan 202629.9%35.8%20.2%14.1%
Feb 202630%36.1%18.9%14.9%
Mar 202630.6%37.2%16.1%16.1%
Apr 202633.7%33.6%18.1%14.7%
May 202631.3%31.5%19%18.1%
Jun 202632.2%32.4%19%16.4%
Jul 202630.4%29.8%24.3%15.5%
Aug 202632%31.6%19.6%16.8%
Sep 2026————
  1. 1.Denny's

    32%

    held 1st · 11.2K estimated branded searches · -3.7% vs prior month · +1.6 points

  2. held 2nd · 11.1K estimated branded searches · -2.9% vs prior month · +1.8 points

  3. 3.Cobb & Co

    19.6%

    held 3rd · 6.9K estimated branded searches · -26.3% vs prior month · -4.8 points

  4. 4.Lone Star

    16.8%

    held 4th · 5.9K estimated branded searches · -0.17% vs prior month · +1.4 points

Compare search popularity between Lone Star and its closest rivals

How has branded search demand for Lone Star changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Lone Star in New Zealand rose from 5K to 5.9K.
  • Across the 11 months ending August 2026, Lone Star’s estimated Share of Search among casual dining chains in New Zealand increased from 13.3% to 16.8%.
  • Across the 11 months ending August 2026, Lone Star’s estimated Share of Search among casual dining chains in New Zealand peaked at 18.1% in May 2026 and was lowest at 13% in November 2025.

How did search popularity change for New Zealand casual dining chains in August 2026?

  1. In August 2026, Speight's Ale House gained estimated Share of Search among casual dining chains in New Zealand, from 29.8% to 31.6%.

  2. In August 2026, Denny's gained estimated Share of Search among casual dining chains in New Zealand, from 30.4% to 32%.

  3. In August 2026, Lone Star gained estimated Share of Search among casual dining chains in New Zealand, from 15.5% to 16.8%.

  4. In August 2026, Cobb & Co lost estimated Share of Search among casual dining chains in New Zealand, from 24.3% to 19.6%.

How is Lone Star measured?

Brandwave collects information about searches that people make online using Lone Star’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • lone star botany menu
  • lone star cafe near me
  • lone star dinner menu
  • lone star hamilton menu
  • lone star menu
  • lone star menu prices
  • lone star near me
  • lone star restaurant
  • lone star restaurant locations
  • lone star westgate menu
  • lonestar nz
  • the lone star restaurant

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How the Brand Demand Index is measured

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Is Lone Star your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.