How popular isKemppi?
In September 2026, people searched for Kemppi by name about 130 times in New Zealand, about the same as the previous year. These searches made up 6.3% of all New Zealand welding equipment brand searches, placing Kemppi sixth out of eight brands. When we asked both ChatGPT and Google AI Overviews about welding equipment brands, Kemppi appeared in four of the five answers and was the second most recommended of the eight.
Kemppi is the sixth most searched of 8 competitors and the second most recommended in AI answers.
CigweldShare of searches 31.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
FroniusShare of searches 18.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
Lincoln ElectricShare of searches 18.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd- WIAShare of searches 9.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
KemppiShare of searches 6.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
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Top welding equipment brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Kemppi was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Kemppi is the second most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Fronius4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Lincoln Electric4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Kemppi4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- WIA3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Cigweld2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Miller2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ESAB2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
UNIMIG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about welding equipment brands
5 answers
Asked ChatGPT
“Which welding equipment brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best welding equipment brands in New Zealand?”
Asked ChatGPT
“What's the best welding equipment brand in New Zealand for metal fabrication?”
Searched Google, AI Overview
“welding equipment nz”
Searched Google, AI Overview
“welding machine nz”
- 1WIA
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which welding equipment brands compete with Kemppi?
Share of searches by month for Cigweld, Fronius, Lincoln Electric, WIA, Miller, Kemppi, UNIMIG, ESAB. The figures are in the table below the chart.
View monthly share of searches table
| Month | Cigweld | Fronius | Lincoln Electric | WIA | Miller | Kemppi | UNIMIG | ESAB |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.3% | 18.2% | 23.3% | 8.5% | 9.1% | 7.4% | 2.8% | 3.4% |
| Nov 2025 | 26.5% | 19.8% | 22.8% | 8% | 6.8% | 8% | 3.1% | 4.9% |
| Dec 2025 | 29.3% | 21.8% | 17% | 8.2% | 7.5% | 6.8% | 4.8% | 4.8% |
| Jan 2026 | 25.6% | 19% | 19.6% | 8.3% | 10.1% | 8.9% | 3.6% | 4.8% |
| Feb 2026 | 21.2% | 16.6% | 18.1% | 7.8% | 23.3% | 5.2% | 3.6% | 4.1% |
| Mar 2026 | 18% | 22.1% | 18% | 7.4% | 21.7% | 6% | 2.8% | 4.1% |
| Apr 2026 | 24.5% | 19.1% | 22.5% | 7.8% | 10.8% | 6.9% | 2.5% | 5.9% |
| May 2026 | 20.3% | 16.5% | 18.2% | 6.8% | 25.4% | 6.4% | 2.5% | 3.8% |
| Jun 2026 | 22.9% | 15.1% | 14.7% | 5.8% | 26.4% | 6.6% | 5.4% | 3.1% |
| Jul 2026 | 27.2% | 14% | 17.5% | 6.1% | 18.4% | 6.1% | 5.7% | 4.8% |
| Aug 2026 | 27.9% | 17.6% | 19.8% | 6.8% | 9.9% | 8.6% | 4.1% | 5.4% |
| Sep 2026 | 31.3% | 18.8% | 18.8% | 9.1% | 7.7% | 6.3% | 4.3% | 3.8% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 31.3% | 650 | +4.8% | +3.3 points | |
| 2, moved from 3rd to 2nd | 18.8% | 390 | 0% | +1.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 18.8% | 390 | -11.4% | -1.1 pointsmoved from 2nd to 3rd | |
| 4, moved from 6th to 4th | 9.1% | 190 | +26.7% | +2.4 pointsmoved from 6th to 4th | |
| 5, moved from 4th to 5th | 7.7% | 160 | -27.3% | -2.2 pointsmoved from 4th to 5th | |
| 6, moved from 5th to 6th | 6.3% | 130 | -31.6% | -2.3 pointsmoved from 5th to 6th | |
| 7, moved from 8th to 7th | 4.3% | 90 | 0% | +0.3 pointsmoved from 8th to 7th | |
| 8, moved from 7th to 8th | 3.8% | 80 | -33.3% | -1.6 pointsmoved from 7th to 8th |
1.
Cigweld31.3%
Held 1st. 650 estimated branded searches, +4.8% vs prior month. Share +3.3 points.
2.
Fronius18.8%
Moved from 3rd to 2nd. 390 estimated branded searches, 0% vs prior month. Share +1.2 points.
18.8%
Moved from 2nd to 3rd. 390 estimated branded searches, -11.4% vs prior month. Share -1.1 points.
4.WIA
9.1%
Moved from 6th to 4th. 190 estimated branded searches, +26.7% vs prior month. Share +2.4 points.
5.
Miller7.7%
Moved from 4th to 5th. 160 estimated branded searches, -27.3% vs prior month. Share -2.2 points.
6.
Kemppi6.3%
Moved from 5th to 6th. 130 estimated branded searches, -31.6% vs prior month. Share -2.3 points.
7.
UNIMIG4.3%
Moved from 8th to 7th. 90 estimated branded searches, 0% vs prior month. Share +0.3 points.
8.
ESAB3.8%
Moved from 7th to 8th. 80 estimated branded searches, -33.3% vs prior month. Share -1.6 points.
Compare popularity between Kemppi and its closest rivals
Every comparison with Kemppi
7 comparisons
How has branded search demand for Kemppi changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Kemppi in New Zealand held steady at 130.
- Across the 12 months ending September 2026, Kemppi’s share of searches among welding equipment brands in New Zealand decreased from 7.4% to 6.3%.
- Across the 12 months ending September 2026, Kemppi’s share of searches among welding equipment brands in New Zealand peaked at 8.9% in January 2026 and was lowest at 5.2% in February 2026.
How did search popularity change for New Zealand welding equipment brands in September 2026?
6 changes
In September 2026, WIA overtook Miller and Kemppi to rank 4th among welding equipment brands in New Zealand, with 9.1% of the searches.
In September 2026, Fronius overtook Lincoln Electric to rank 2nd among welding equipment brands in New Zealand, with 18.8% of the searches.
In September 2026, Cigweld gained share of searches among welding equipment brands in New Zealand, from 27.9% to 31.3%.
In September 2026, Kemppi lost share of searches among welding equipment brands in New Zealand, from 8.6% to 6.3%.
In September 2026, Miller lost share of searches among welding equipment brands in New Zealand, from 9.9% to 7.7%.
In September 2026, ESAB lost share of searches among welding equipment brands in New Zealand, from 5.4% to 3.8%.
How are Kemppi’s branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Kemppi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- kemppi mig welder
- kemppi tig welder
- kemppi welders
- kemppi welding machine
Do you work for Kemppi? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Kemppi compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Welding equipment brands | 6th of 8 | 6.3% | Shown above |
| MIG welder brands | 5th of 7 | 3.2% | Show ranking |
| TIG brands | 3rd of 5 | 6% | Show ranking |
Is Kemppi your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.