Brandwave

How popular isKeel?

In September 2026, people searched for Keel by name about 590 times in New Zealand, about the same as the previous year. These searches made up 5.3% of all New Zealand property management software searches, placing Keel third out of six brands. When we asked both ChatGPT and Google AI Overviews about property management software, Keel appeared in two of the five answers and was the fifth most recommended of the six.

Search and AI answers in September 2026

Keel is the third most searched of 6 competitors and the fifth most recommended in AI answers.

  1. myRentShare of searches 72.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. PropertyMeShare of searches 14.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. KeelShare of searches 5.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  4. Re-LeasedShare of searches 5.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  5. Console CloudShare of searches 1.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th

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Top property management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Keel was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Keel is the fifth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. PropertyMe1st
  2. Palace2nd
  3. myRent3rd
  4. Re-Leased4th
  5. Keel5th
  6. Console Cloud6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • PropertyMe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • myRent4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Re-Leased4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Palace4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Keel2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Console Cloud1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about property management software

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which property management software compete with Keel?

Keel against property management software in New Zealand, by month

Share of searches by month for myRent, PropertyMe, Keel, Re-Leased. The figures are in the table below the chart.

View monthly share of searches table
MonthmyRentPropertyMeKeelRe-LeasedConsole CloudPalace
Oct 202573.5%15.5%5.4%3.5%1.1%1%
Nov 202574%15%4.4%4.4%1.1%1.1%
Dec 202576.2%12.9%5.5%3.7%0.92%0.69%
Jan 202679.8%11.8%3.9%3.1%0.64%0.73%
Feb 202675%14.2%5.5%3.6%1.1%0.65%
Mar 202672.5%15.9%5.3%4.3%1.3%0.72%
Apr 202674.7%13.5%5.4%4.4%1.1%0.83%
May 202673.8%14.1%5.4%4.4%1.3%1.1%
Jun 202666%24%4.8%3.9%0.81%0.49%
Jul 202674.7%13.7%5.4%4.4%1.3%0.46%
Aug 202673%15.9%5.3%4.3%0.99%0.45%
Sep 202672.8%14.8%5.3%5.3%1.3%0.45%

  1. 1.myRent

    72.8%

    Held 1st. 8.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

  2. 2.PropertyMe

    14.8%

    Held 2nd. 1.6K estimated branded searches, -6.3% vs prior month. Share -1 points.

  3. 3.Keel

    5.3%

    Held 3rd. 590 estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Re-Leased

    5.3%

    Held 4th. 590 estimated branded searches, +22.9% vs prior month. Share +1 points.

  5. 5.Console Cloud

    1.3%

    Held 5th. 140 estimated branded searches, +27.3% vs prior month. Share +0.3 points.

  6. 6.Palace

    0.45%

    Held 6th. 50 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Keel and its closest rivals

Every comparison with Keel

5 comparisons

How has branded search demand for Keel changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Keel in New Zealand held steady at 590.
  • Across the 12 months ending September 2026, Keel’s share of searches among property management software in New Zealand peaked at 5.5% in December 2025 and was lowest at 3.9% in January 2026.

How did search popularity change for New Zealand property management software in September 2026?

4 changes

  1. In September 2026, Re-Leased gained share of searches among property management software in New Zealand, from 4.3% to 5.3%.

  2. In September 2026, PropertyMe lost share of searches among property management software in New Zealand, from 15.9% to 14.8%.

  3. Estimated monthly branded searches for Console Cloud in New Zealand rose 16.7% over 12 measured months, from 120 to 140 in September 2026.

  4. Estimated monthly branded searches for Palace in New Zealand fell 54.5% over 12 measured months, from 110 to 50 in September 2026.

How are Keel’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Keel’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • keel

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How the Brand Demand Index is measured

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