Brandwave

How popular isIstanbul Agop?

In September 2026, people searched for Istanbul Agop by name about 70 times in New Zealand, a 75% increase from the previous year. These searches made up 12.3% of all New Zealand cymbal brand searches, placing Istanbul Agop third out of five brands. When we asked both ChatGPT and Google AI Overviews about cymbal brands, Istanbul Agop appeared in three of the five answers and was the fifth most recommended of the five.

Search and AI answers in September 2026

Istanbul Agop is the third most searched of 5 competitors and the fifth most recommended in AI answers.

  1. ZildjianShare of searches 42.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. SabianShare of searches 21.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  3. Istanbul AgopShare of searches 12.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  4. MeinlShare of searches 12.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th
  5. PaisteShare of searches 12.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd

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Top cymbal brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Istanbul Agop was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Istanbul Agop is the fifth most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zildjian1st
  2. Sabian2nd
  3. Paiste3rd
  4. Meinl4th
  5. Istanbul Agop5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zildjian5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Meinl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Paiste5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sabian4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Istanbul Agop3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about cymbal brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which cymbal brands compete with Istanbul Agop?

Istanbul Agop against cymbal brands in New Zealand, by month

Share of searches by month for Zildjian, Sabian, Istanbul Agop, Meinl, Paiste. The figures are in the table below the chart.

View monthly share of searches table
MonthZildjianSabianIstanbul AgopMeinlPaiste
Oct 202540.4%25%7.7%15.4%11.5%
Nov 202543.6%21.8%9.1%12.7%12.7%
Dec 202545.7%22.9%5.7%12.9%12.9%
Jan 202644.4%16.7%9.3%14.8%14.8%
Feb 202646.2%23.1%7.7%13.5%9.6%
Mar 202648.1%14.8%13%13%11.1%
Apr 202650%18.3%6.7%15%10%
May 202642.6%16.4%14.8%13.1%13.1%
Jun 202642.4%18.2%13.6%12.1%13.6%
Jul 202648.3%17.2%12.1%10.3%12.1%
Aug 202650%15.7%12.9%11.4%10%
Sep 202642.1%21.1%12.3%12.3%12.3%

  1. 1.Zildjian

    42.1%

    Held 1st. 240 estimated branded searches, -31.4% vs prior month. Share -7.9 points.

  2. 2.Sabian

    21.1%

    Held 2nd. 120 estimated branded searches, +9.1% vs prior month. Share +5.3 points.

  3. 3.Istanbul Agop

    12.3%

    Held 3rd. 70 estimated branded searches, -22.2% vs prior month. Share -0.6 points.

  4. 4.Meinl

    12.3%

    Held 4th. 70 estimated branded searches, -12.5% vs prior month. Share +0.9 points.

  5. 5.Paiste

    12.3%

    Held 5th. 70 estimated branded searches, 0% vs prior month. Share +2.3 points.

Compare popularity between Istanbul Agop and its closest rivals

Every comparison with Istanbul Agop

4 comparisons

How has branded search demand for Istanbul Agop changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Istanbul Agop in New Zealand rose from 40 to 70.
  • Across the 12 months ending September 2026, Istanbul Agop’s share of searches among cymbal brands in New Zealand increased from 7.7% to 12.3%.
  • Across the 12 months ending September 2026, Istanbul Agop’s share of searches among cymbal brands in New Zealand peaked at 14.8% in May 2026 and was lowest at 5.7% in December 2025.
  • Across the 12 months ending September 2026, Istanbul Agop rose from 5th to 3rd among cymbal brands in New Zealand.

How did search popularity change for New Zealand cymbal brands in September 2026?

5 changes

  1. In September 2026, Sabian gained share of searches among cymbal brands in New Zealand, from 15.7% to 21.1%.

  2. In September 2026, Paiste gained share of searches among cymbal brands in New Zealand, from 10% to 12.3%.

  3. In September 2026, Meinl gained share of searches among cymbal brands in New Zealand, from 11.4% to 12.3%.

  4. In September 2026, Zildjian lost share of searches among cymbal brands in New Zealand, from 50% to 42.1%.

  5. In September 2026, Istanbul Agop lost share of searches among cymbal brands in New Zealand, from 12.9% to 12.3%.

How are Istanbul Agop’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Istanbul Agop’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • istanbul agop

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How the Brand Demand Index is measured

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