Brandwave

How popular isIdeal Buildings?

In October 2026, people searched for Ideal Buildings by name about 170 times in New Zealand, about the same as the previous year. These searches made up 2.8% of all New Zealand garage and shed builder searches, placing Ideal Buildings sixth out of six builders. When we asked both ChatGPT and Google AI Overviews about garage and shed builders, Ideal Buildings appeared in two of the four answers and was the fourth most recommended of the six.

Search and AI answers in October 2026

Ideal Buildings is the sixth most searched of 6 competitors and the fourth most recommended in the AI answers we collected.

  1. TotalspanShare of searches 45.1%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. VersatileShare of searches 27.4%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  3. KiwispanShare of searches 9.1%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  4. Gary's Garden ShedsShare of searches 7.8%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
  5. Ideal BuildingsShare of searches 2.8%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th

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Top garage and shed builders in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Ideal Buildings was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Ideal Buildings is the fourth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Totalspan1st
  2. Kiwispan2nd
  3. Versatile3rd
  4. Ideal Buildings4th
  5. Gary's Garden Sheds5th
  6. Skyline Garages–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Totalspan4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Kiwispan4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Versatile3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Gary's Garden Sheds2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Ideal Buildings2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Skyline Garages0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about garage and shed builders

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Ideal Buildings compared with other New Zealand garage and shed builders?

Ideal Buildings against garage and shed builders in New Zealand, by month

Share of searches by month for Totalspan, Versatile, Kiwispan, Gary's Garden Sheds, Skyline Garages, Ideal Buildings. The figures are in the table below the chart.

View monthly share of searches table
MonthTotalspanVersatileKiwispanGary's Garden ShedsSkyline GaragesIdeal Buildings
Nov 202540.6%33.1%10.3%3.6%10%2.4%
Dec 202540.2%29.9%11.1%4.8%10.9%3.1%
Jan 202639.7%31.2%10%4.9%11%3.3%
Feb 202633.8%42.3%9.9%3%8.4%2.5%
Mar 202645.9%28.1%10.8%4.3%8%2.8%
Apr 202642.9%29.6%12.1%4.6%8.4%2.4%
May 202634.6%42.5%8.7%3.8%8.5%2%
Jun 202646.5%30.7%8.9%4.1%7.6%2.2%
Jul 202641.1%32.3%10.7%4%9.2%2.6%
Aug 202635.5%40.5%9.3%4.3%8%2.3%
Sep 202641.3%29%9.6%8.2%8.2%3.6%
Oct 202645.1%27.4%9.1%7.8%7.8%2.8%
  1. 1.Totalspan

    45.1%

    Held 1st. 2.8K estimated branded searches, +15.4% vs prior month. Share +3.8 points.

  2. 2.Versatile

    27.4%

    Held 2nd. 1.7K estimated branded searches, 0% vs prior month. Share -1.6 points.

  3. 3.Kiwispan

    9.1%

    Held 3rd. 560 estimated branded searches, 0% vs prior month. Share -0.5 points.

  4. Held 4th. 480 estimated branded searches, 0% vs prior month. Share -0.4 points.

  5. Held 5th. 480 estimated branded searches, 0% vs prior month. Share -0.4 points.

  6. Held 6th. 170 estimated branded searches, -19% vs prior month. Share -0.8 points.

Compare popularity between Ideal Buildings and its closest rivals

Every comparison with Ideal Buildings

5 comparisons

How has branded search demand for Ideal Buildings changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Ideal Buildings in New Zealand held steady at 170.
  • Across the 12 months ending October 2026, Ideal Buildings’ share of searches among garage and shed builders in New Zealand peaked at 3.6% in September 2026 and was lowest at 2% in May 2026.

How did search popularity change for New Zealand garage and shed builders in October 2026?

6 changes
  1. In October 2026, Totalspan gained share of searches among garage and shed builders in New Zealand, from 41.3% to 45.1%.

  2. In October 2026, Versatile lost share of searches among garage and shed builders in New Zealand, from 29% to 27.4%.

  3. In October 2026, Ideal Buildings lost share of searches among garage and shed builders in New Zealand, from 3.6% to 2.8%.

  4. In October 2026, Kiwispan lost share of searches among garage and shed builders in New Zealand, from 9.6% to 9.1%.

  5. Estimated monthly branded searches for Gary's Garden Sheds in New Zealand rose 84.6% over 12 measured months, from 260 to 480 in October 2026.

  6. Estimated monthly branded searches for Skyline Garages in New Zealand fell 33.3% over 12 measured months, from 720 to 480 in October 2026.

How are Ideal Buildings’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Ideal Buildings’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • ideal buildings

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How the Brand Demand Index is measured

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Is Ideal Buildings your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.