Brandwave

How popular isHyperlite?

In September 2026, people searched for Hyperlite by name about 190 times in New Zealand, a 5% decrease from the previous year. These searches made up 76% of all New Zealand wakeboard brand searches, placing Hyperlite first out of two brands. When we asked both ChatGPT and Google AI Overviews about wakeboard brands, Hyperlite appeared in all answers and was the second most recommended of the two.

Search and AI answers in September 2026

Hyperlite is the most searched of 2 competitors and the second most recommended in AI answers.

  1. HyperliteShare of searches 76%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  2. RonixShare of searches 24%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
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Top wakeboard brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Hyperlite appeared in all four answers. Hyperlite is the second most recommended of the two.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ronix1st
  2. Hyperlite2nd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hyperlite4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ronix3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about wakeboard brands

4 answers

  • Asked ChatGPT

    “Which wakeboard brand should I buy in New Zealand?”

    1. 1Ronix
    2. 2Hyperlite

  • Asked ChatGPT

    “What are the best wakeboard brands in New Zealand?”

    1. 1Ronix
    2. 2Hyperlite

  • Asked ChatGPT

    “What's the best wakeboard brand in New Zealand for a boat session?”

    1. 1Ronix
    2. 2Hyperlite

  • Searched Google, AI Overview

    “wakeboard nz”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “wakeboard for beginners”

    1. 1Hyperlite

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which wakeboard brands compete with Hyperlite?

Hyperlite against wakeboard brands in New Zealand, by month

Share of searches by month for Hyperlite, Ronix. The figures are in the table below the chart.

View monthly share of searches table
MonthHyperliteRonix
Oct 202562.5%37.5%
Nov 202570%30%
Dec 202572.5%27.5%
Jan 202672.5%27.5%
Feb 202668.6%31.4%
Mar 202673.5%26.5%
Apr 202676%24%
May 202676.2%23.8%
Jun 202672.2%27.8%
Jul 202670.4%29.6%
Aug 202681%19%
Sep 202676%24%

  1. 1.Hyperlite

    76%

    Held 1st. 190 estimated branded searches, +11.8% vs prior month. Share -5 points.

  2. 2.Ronix

    24%

    Held 2nd. 60 estimated branded searches, +50% vs prior month. Share +5 points.

Compare popularity between Hyperlite and its closest rivals

Every comparison with Hyperlite

4 comparisons

How has branded search demand for Hyperlite changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Hyperlite in New Zealand fell from 200 to 190.
  • Across the 12 months ending September 2026, Hyperlite’s share of searches among wakeboard brands in New Zealand increased from 62.5% to 76%.
  • Across the 12 months ending September 2026, Hyperlite’s share of searches among wakeboard brands in New Zealand peaked at 81% in August 2026 and was lowest at 62.5% in October 2025.

How did search popularity change for New Zealand wakeboard brands in September 2026?

2 changes

  1. In September 2026, Ronix gained share of searches among wakeboard brands in New Zealand, from 19% to 24%.

  2. In September 2026, Hyperlite lost share of searches among wakeboard brands in New Zealand, from 81% to 76%.

How are Hyperlite’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Hyperlite’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • hyperlite
  • hyperlite wakeboard

Do you work for Hyperlite? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Hyperlite compete?

Hyperlite is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Bindings brands3rd of 522.6%Show ranking
Wakeboard brands1st of 276%Shown above
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Is Hyperlite your brand?

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