Brandwave

How popular isHawke’s Bay Refrigeration in search?

In August 2026, there were an estimated 150 branded searches for Hawke’s Bay Refrigeration in New Zealand which held steady over the last 11 months. Hawke’s Bay Refrigeration holds 33.3% estimated Share of Search among New Zealand napier heat pump installers and is ranked 2nd of 4 competitors for search popularity.

Share of Search, August 2026
  1. Coldrite60%
  2. Hawke’s Bay Refrigeration33.3%
  3. Pacific Heat Pumps & Air Conditioning6.7%
  4. AirControl Hawkes Bay0%

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Which napier heat pump installers compete with Hawke’s Bay Refrigeration?

Hawke’s Bay Refrigeration against napier heat pump installers in New Zealand, by month

Share of Search by month for Coldrite, Hawke’s Bay Refrigeration, Pacific Heat Pumps & Air Conditioning. The figures are in the table below the chart.

View monthly share of search table
MonthColdriteHawke’s Bay RefrigerationPacific Heat Pumps & Air ConditioningAirControl Hawkes Bay
Oct 202560%26.7%6.7%6.7%
Nov 202558.3%33.3%8.3%0%
Dec 202550%33.3%8.3%8.3%
Jan 202650%33.3%8.3%8.3%
Feb 202656.3%31.3%6.3%6.3%
Mar 202650%35.7%7.1%7.1%
Apr 202646.2%38.5%7.7%7.7%
May 202650%42.9%7.1%0%
Jun 202653.8%30.8%7.7%7.7%
Jul 202657.1%28.6%7.1%7.1%
Aug 202660%33.3%6.7%0%
Sep 2026————
  1. held 1st · 90 estimated branded searches · +12.5% vs prior month · +2.9 points

  2. held 2nd · 50 estimated branded searches · +25% vs prior month · +4.8 points

  3. moved from 4th to 3rd · 10 estimated branded searches · 0% vs prior month · -0.5 points

  4. moved from 3rd to 4th · 0 estimated branded searches · -100% vs prior month · -7.1 points

Compare search popularity between Hawke’s Bay Refrigeration and its closest rivals

How has branded search demand for Hawke’s Bay Refrigeration changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Hawke’s Bay Refrigeration in New Zealand held steady at 150.
  • Across the 11 months ending August 2026, Hawke’s Bay Refrigeration’s estimated Share of Search among napier heat pump installers in New Zealand increased from 26.7% to 33.3%.
  • Across the 11 months ending August 2026, Hawke’s Bay Refrigeration’s estimated Share of Search among napier heat pump installers in New Zealand peaked at 42.9% in May 2026 and was lowest at 26.7% in October 2025.

How did search popularity change for New Zealand napier heat pump installers in August 2026?

  1. In August 2026, Hawke’s Bay Refrigeration gained estimated Share of Search among napier heat pump installers in New Zealand, from 28.6% to 33.3%.

  2. In August 2026, Coldrite gained estimated Share of Search among napier heat pump installers in New Zealand, from 57.1% to 60%.

  3. In August 2026, AirControl Hawkes Bay lost estimated Share of Search among napier heat pump installers in New Zealand, from 7.1% to 0%.

  4. In August 2026, Pacific Heat Pumps & Air Conditioning rose from 4th to 3rd among napier heat pump installers in New Zealand.

How is Hawke’s Bay Refrigeration measured?

Brandwave collects information about searches that people make online using Hawke’s Bay Refrigeration’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • hawke's bay refrigeration
  • hawke’s bay refrigeration
  • hawkes bay refrigeration
  • hawkes bay refrigeration nz

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How the Brand Demand Index is measured

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Is Hawke’s Bay Refrigeration your brand?

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