How popular isGarnier Nutrisse in search?
In August 2026, there were an estimated 1.6K branded searches for Garnier Nutrisse in New Zealand which is up 53.4% over the last 11 months. Garnier Nutrisse holds 13.6% estimated Share of Search among New Zealand hair colour brands and is ranked 4th of 5 competitors for search popularity.
L'Oréal Paris39.5%
Manic Panic20.5%
Schwarzkopf17.5%
Garnier Nutrisse13.6%
Clairol9%
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Which hair colour brands compete with Garnier Nutrisse?
Share of Search by month for L'Oréal Paris, Manic Panic, Schwarzkopf, Garnier Nutrisse, Clairol. The figures are in the table below the chart.
View monthly share of search table
| Month | L'Oréal Paris | Manic Panic | Schwarzkopf | Garnier Nutrisse | Clairol |
|---|---|---|---|---|---|
| Oct 2025 | 39.8% | 25% | 18.5% | 11.4% | 5.4% |
| Nov 2025 | 38.9% | 28.9% | 18% | 9.1% | 5.2% |
| Dec 2025 | 33.9% | 28.4% | 20.8% | 9.8% | 7% |
| Jan 2026 | 36.5% | 24% | 19.8% | 11.5% | 8.2% |
| Feb 2026 | 37.3% | 25.7% | 15.7% | 12.6% | 8.7% |
| Mar 2026 | 35% | 26.6% | 16% | 13.5% | 8.9% |
| Apr 2026 | 37% | 27% | 15.8% | 12.8% | 7.3% |
| May 2026 | 36.8% | 18.9% | 17% | 18.3% | 9% |
| Jun 2026 | 36.5% | 22.8% | 17.3% | 14.2% | 9.2% |
| Jul 2026 | 39.1% | 23.1% | 17.3% | 12.7% | 7.8% |
| Aug 2026 | 39.5% | 20.5% | 17.5% | 13.6% | 9% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 39.5% | 4.6K | -8.6% | +0.4 points | |
| 2, held 2nd | 20.5% | 2.4K | -19.9% | -2.6 points | |
| 3, held 3rd | 17.5% | 2K | -8.6% | +0.2 points | |
| 4, held 4th | 13.6% | 1.6K | -3.1% | +0.9 points | |
| 5, held 5th | 9% | 1K | +4% | +1.2 points |
39.5%
held 1st · 4.6K estimated branded searches · -8.6% vs prior month · +0.4 points
20.5%
held 2nd · 2.4K estimated branded searches · -19.9% vs prior month · -2.6 points
17.5%
held 3rd · 2K estimated branded searches · -8.6% vs prior month · +0.2 points
13.6%
held 4th · 1.6K estimated branded searches · -3.1% vs prior month · +0.9 points
5.
Clairol9%
held 5th · 1K estimated branded searches · +4% vs prior month · +1.2 points
Compare search popularity between Garnier Nutrisse and its closest rivals
How has branded search demand for Garnier Nutrisse changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Garnier Nutrisse in New Zealand rose from 1K to 1.6K.
- Across the 11 months ending August 2026, Garnier Nutrisse’s estimated Share of Search among hair colour brands in New Zealand increased from 11.4% to 13.6%.
- Across the 11 months ending August 2026, Garnier Nutrisse’s estimated Share of Search among hair colour brands in New Zealand peaked at 18.3% in May 2026 and was lowest at 9.1% in November 2025.
How did search popularity change for New Zealand hair colour brands in August 2026?
5 changes
In August 2026, Clairol gained estimated Share of Search among hair colour brands in New Zealand, from 7.8% to 9%.
In August 2026, Garnier Nutrisse gained estimated Share of Search among hair colour brands in New Zealand, from 12.7% to 13.6%.
In August 2026, Manic Panic lost estimated Share of Search among hair colour brands in New Zealand, from 23.1% to 20.5%.
Estimated monthly branded searches for L'Oréal Paris in New Zealand rose 27.5% over 11 measured months, from 3.6K to 4.6K in August 2026.
Estimated monthly branded searches for Schwarzkopf in New Zealand rose 21.6% over 11 measured months, from 1.7K to 2K in August 2026.
How is Garnier Nutrisse measured?
Brandwave collects information about searches that people make online using Garnier Nutrisse’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
9 branded search terms
- brown garnier hair dye
- garnier hair dye colors
- garnier hair dye light brown
- garnier hair dye permanent
- garnier nutrisse
- garnier nutrisse brown hair dye
- garnier nutrisse hair color
- garnier nutrisse ultra hair color
- garnier olia
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Is Garnier Nutrisse your brand?
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