How popular isFloriditas in search?
In August 2026, there were an estimated 7.2K branded searches for Floriditas in New Zealand which held steady over the last 11 months. Floriditas holds 21.2% estimated Share of Search among New Zealand wellington destination restaurants and is ranked 3rd of 5 competitors for search popularity.
Charley Noble38.3%Ortega Fish Shack22%
Floriditas21.2%
Logan Brown17%
Hiakai1.4%
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Which wellington destination restaurants compete with Floriditas?
Share of Search by month for Charley Noble, Ortega Fish Shack, Floriditas, Logan Brown. The figures are in the table below the chart.
View monthly share of search table
| Month | Charley Noble | Ortega Fish Shack | Floriditas | Logan Brown | Hiakai |
|---|---|---|---|---|---|
| Oct 2025 | 38.2% | 20.8% | 25.6% | 13.7% | 1.8% |
| Nov 2025 | 39% | 21% | 25.6% | 12.9% | 1.5% |
| Dec 2025 | 39.7% | 21.1% | 26% | 11.6% | 1.5% |
| Jan 2026 | 36.8% | 24.3% | 24.4% | 13.3% | 1.2% |
| Feb 2026 | 37.9% | 24.8% | 24.8% | 11.1% | 1.4% |
| Mar 2026 | 38.6% | 21% | 25.6% | 13.2% | 1.5% |
| Apr 2026 | 34.4% | 18.8% | 27.8% | 17.4% | 1.6% |
| May 2026 | 38.7% | 17.5% | 26% | 16.3% | 1.5% |
| Jun 2026 | 24% | 35.8% | 15.8% | 23.3% | 1.1% |
| Jul 2026 | 25.3% | 31.4% | 16.9% | 24.8% | 1.5% |
| Aug 2026 | 38.3% | 22% | 21.2% | 17% | 1.4% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 38.3% | 13K | +20.5% | +13 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 22% | 7.5K | -44.2% | -9.4 pointsmoved from 1st to 2nd | |
| 3, moved from 4th to 3rd | 21.2% | 7.2K | 0% | +4.3 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 17% | 5.8K | -45.6% | -7.9 pointsmoved from 3rd to 4th | |
| 5, held 5th | 1.4% | 490 | -21% | 0 points |
38.3%
moved from 2nd to 1st · 13K estimated branded searches · +20.5% vs prior month · +13 points
22%
moved from 1st to 2nd · 7.5K estimated branded searches · -44.2% vs prior month · -9.4 points
21.2%
moved from 4th to 3rd · 7.2K estimated branded searches · 0% vs prior month · +4.3 points
17%
moved from 3rd to 4th · 5.8K estimated branded searches · -45.6% vs prior month · -7.9 points
5.
Hiakai1.4%
held 5th · 490 estimated branded searches · -21% vs prior month · 0 points
Compare search popularity between Floriditas and its closest rivals
How has branded search demand for Floriditas changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Floriditas in New Zealand held steady at 7.2K.
- Across the 11 months ending August 2026, Floriditas’ estimated Share of Search among wellington destination restaurants in New Zealand decreased from 25.6% to 21.2%.
- Across the 11 months ending August 2026, Floriditas’ estimated Share of Search among wellington destination restaurants in New Zealand peaked at 27.8% in April 2026 and was lowest at 15.8% in June 2026.
- Across the 11 months ending August 2026, Floriditas fell from 2nd to 3rd among wellington destination restaurants in New Zealand.
How did search popularity change for New Zealand wellington destination restaurants in August 2026?
4 changes
In August 2026, Charley Noble overtook Ortega Fish Shack to take the highest estimated Share of Search among wellington destination restaurants in New Zealand, at 38.3%.
In August 2026, Floriditas overtook Logan Brown to rank 3rd among wellington destination restaurants in New Zealand, at 21.2%.
In August 2026, Ortega Fish Shack lost estimated Share of Search among wellington destination restaurants in New Zealand, from 31.4% to 22%.
In August 2026, Logan Brown lost estimated Share of Search among wellington destination restaurants in New Zealand, from 24.8% to 17%.
How is Floriditas measured?
Brandwave collects information about searches that people make online using Floriditas’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- floriditas
- floriditas booking
- floriditas menu
- floriditas near me
- floriditas new zealand
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Is Floriditas your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.