Brandwave

How popular isFlair AI?

In September 2026, people searched for Flair AI by name about 20 times in New Zealand, a 50% decrease from the previous year. These searches made up 0.02% of all New Zealand AI product photography tool searches, placing Flair AI sixth out of six tools. When we asked both ChatGPT and Google AI Overviews about AI product photography tools, Flair AI appeared in all answers and was the third most recommended of the six.

Search and AI answers in September 2026

Flair AI is the sixth most searched of 6 competitors and the third most recommended in AI answers.

  1. Claid AIShare of searches 95.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  2. Adobe FireflyShare of searches 3.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  3. PhotoroomShare of searches 0.79%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. PebblelyShare of searches 0.76%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  5. Flair AIShare of searches 0.02%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd

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Top AI product photography tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Flair AI appeared in all five answers. Flair AI is the third most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Photoroom1st
  2. Pebblely2nd
  3. Flair AI3rd
  4. Adobe Firefly4th
  5. Claid AI5th
  6. Pixelcut6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Photoroom5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pebblely5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Flair AI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pixelcut3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Claid AI2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Adobe Firefly2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about AI product photography tools

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Which AI product photography tools compete with Flair AI?

Flair AI against AI product photography tools in New Zealand, by month

Share of searches by month for Claid AI, Adobe Firefly, Flair AI. The figures are in the table below the chart.

View monthly share of searches table
MonthClaid AIAdobe FireflyPhotoroomPebblelyPixelcutFlair AI
Oct 202585.7%6.1%3.3%3.2%1.7%0.13%
Nov 202583.2%7.2%3.9%3.7%1.7%0.26%
Dec 202580%8.7%4%4.8%2.5%0.11%
Jan 202684.5%6.2%3.5%3.3%2.5%0.08%
Feb 202690.5%4.4%2.1%1.6%1.4%0.02%
Mar 202695.5%2.6%0.79%0.76%0.36%0.03%
Apr 202695.6%2.5%0.8%0.76%0.27%0.03%
May 202696.2%2.1%0.74%0.63%0.24%0.05%
Jun 202696.4%2.1%0.66%0.63%0.21%0.01%
Jul 202695%3.1%0.96%0.62%0.25%0.02%
Aug 202695.7%2.6%0.8%0.63%0.25%<0.01%
Sep 202695.1%3.1%0.79%0.76%0.24%0.02%

  1. 1.Claid AI

    95.1%

    Held 1st. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.7 points.

  2. 2.Adobe Firefly

    3.1%

    Held 2nd. 3K estimated branded searches, 0% vs prior month. Share +0.5 points.

  3. 3.Photoroom

    0.79%

    Held 3rd. 750 estimated branded searches, -18.5% vs prior month. Share 0 points.

  4. 4.Pebblely

    0.76%

    Held 4th. 720 estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Pixelcut

    0.24%

    Held 5th. 230 estimated branded searches, -20.7% vs prior month. Share 0 points.

  6. 6.Flair AI

    0.02%

    Held 6th. 20 estimated branded searches, +100% vs prior month. Share 0 points.

Compare popularity between Flair AI and its closest rivals

How has branded search demand for Flair AI changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Flair AI in New Zealand fell from 40 to 20.
  • Across the 12 months ending September 2026, Flair AI’s share of searches among AI product photography tools in New Zealand held steady, from 0.13% to 0.02%.

How did search popularity change for New Zealand AI product photography tools in September 2026?

6 changes

  1. In September 2026, Adobe Firefly gained share of searches among AI product photography tools in New Zealand, from 2.6% to 3.1%.

  2. In September 2026, Claid AI lost share of searches among AI product photography tools in New Zealand, from 95.7% to 95.1%.

  3. Estimated monthly branded searches for Pixelcut in New Zealand fell 56.6% over 12 measured months, from 530 to 230 in September 2026.

  4. Estimated monthly branded searches for Flair AI in New Zealand fell 50% over 12 measured months, from 40 to 20 in September 2026.

  5. Estimated monthly branded searches for Photoroom in New Zealand fell 28.6% over 12 measured months, from 1.1K to 750 in September 2026.

  6. Estimated monthly branded searches for Pebblely in New Zealand fell 28% over 12 measured months, from 1K to 720 in September 2026.

How are Flair AI’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Flair AI’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • flairai

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How the Brand Demand Index is measured

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