How popular isEpidemic Sound?
In September 2026, people searched for Epidemic Sound by name about 1,630 times in New Zealand, a 22.6% increase from the previous year. These searches made up 30.9% of all New Zealand music licensing service searches, placing Epidemic Sound second out of six services. When we asked both ChatGPT and Google AI Overviews about music licensing services, Epidemic Sound appeared in three of the five answers and was the second most recommended of the six.
Epidemic Sound is the second most searched of 6 competitors and the second most recommended in AI answers.
ArtlistShare of searches 42.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 1st
Epidemic SoundShare of searches 30.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
OneMusicShare of searches 18.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
MusicbedShare of searches 6.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
SoundstripeShare of searches 1.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
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Top music licensing services in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Epidemic Sound was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Epidemic Sound is the second most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Artlist1st
- Epidemic Sound2nd
- OneMusic3rd
- Musicbed4th
- Soundstripe5th
PremiumBeat–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Epidemic Sound3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- OneMusic3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Artlist2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Musicbed2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Soundstripe2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- PremiumBeat0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about music licensing services
5 answers
Asked ChatGPT
“Which music licensing service should I use in New Zealand?”
Asked ChatGPT
“What are the best music licensing services in New Zealand?”
Asked ChatGPT
“What's the best music licensing service in New Zealand for video background music?”
Searched Google, AI Overview
“royalty free music”
Searched Google, AI Overview
“music licensing service”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which music licensing services compete with Epidemic Sound?
Share of searches by month for Artlist, Epidemic Sound, OneMusic, Musicbed. The figures are in the table below the chart.
View monthly share of searches table
| Month | Artlist | Epidemic Sound | OneMusic | Musicbed | Soundstripe | PremiumBeat |
|---|---|---|---|---|---|---|
| Oct 2025 | 50.6% | 21.5% | 19.1% | 5.2% | 2.9% | 0.81% |
| Nov 2025 | 46.5% | 25% | 18.1% | 6% | 3.4% | 0.94% |
| Dec 2025 | 50.5% | 28.3% | 13.4% | 4.4% | 2.7% | 0.63% |
| Jan 2026 | 43.4% | 24.4% | 24% | 4.8% | 2.9% | 0.55% |
| Feb 2026 | 48.3% | 27.5% | 15.9% | 5.3% | 2.4% | 0.61% |
| Mar 2026 | 48.7% | 26.9% | 15.7% | 5.4% | 2.5% | 0.82% |
| Apr 2026 | 45.2% | 26.4% | 17.3% | 7.9% | 2.4% | 0.79% |
| May 2026 | 47.2% | 26.6% | 17.1% | 6.5% | 2% | 0.59% |
| Jun 2026 | 43.4% | 30.7% | 16.3% | 6% | 2.8% | 0.75% |
| Jul 2026 | 41.3% | 34.4% | 16.3% | 5.4% | 2.1% | 0.63% |
| Aug 2026 | 42.4% | 29.8% | 19.6% | 5.9% | 1.8% | 0.55% |
| Sep 2026 | 42.9% | 30.9% | 18.6% | 6.1% | 1.1% | 0.38% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 42.9% | 2.3K | -2.6% | +0.5 points | |
| 2, held 2nd | 30.9% | 1.6K | 0% | +1.1 points | |
| 3, held 3rd | 18.6% | 980 | -8.4% | -1 points | |
| 4, held 4th | 6.1% | 320 | 0% | +0.2 points | |
| 5, held 5th | 1.1% | 60 | -40% | -0.7 points | |
| 6, held 6th | 0.38% | 20 | -33.3% | -0.2 points |
1.
Artlist42.9%
Held 1st. 2.3K estimated branded searches, -2.6% vs prior month. Share +0.5 points.
30.9%
Held 2nd. 1.6K estimated branded searches, 0% vs prior month. Share +1.1 points.
3.
OneMusic18.6%
Held 3rd. 980 estimated branded searches, -8.4% vs prior month. Share -1 points.
4.
Musicbed6.1%
Held 4th. 320 estimated branded searches, 0% vs prior month. Share +0.2 points.
1.1%
Held 5th. 60 estimated branded searches, -40% vs prior month. Share -0.7 points.
0.38%
Held 6th. 20 estimated branded searches, -33.3% vs prior month. Share -0.2 points.
Compare popularity between Epidemic Sound and its closest rivals
Every comparison with Epidemic Sound
6 comparisons
How has branded search demand for Epidemic Sound changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Epidemic Sound in New Zealand rose from 1.3K to 1.6K.
- Across the 12 months ending September 2026, Epidemic Sound’s share of searches among music licensing services in New Zealand increased from 21.5% to 30.9%.
- Across the 12 months ending September 2026, Epidemic Sound’s share of searches among music licensing services in New Zealand peaked at 34.4% in July 2026 and was lowest at 21.5% in October 2025.
How did search popularity change for New Zealand music licensing services in September 2026?
5 changes
In September 2026, Epidemic Sound gained share of searches among music licensing services in New Zealand, from 29.8% to 30.9%.
In September 2026, OneMusic lost share of searches among music licensing services in New Zealand, from 19.6% to 18.6%.
In September 2026, Soundstripe lost share of searches among music licensing services in New Zealand, from 1.8% to 1.1%.
Estimated monthly branded searches for PremiumBeat in New Zealand fell 60% over 12 measured months, from 50 to 20 in September 2026.
Estimated monthly branded searches for Artlist in New Zealand fell 27.8% over 12 measured months, from 3.1K to 2.3K in September 2026.
How are Epidemic Sound’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Epidemic Sound’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- epidemic sound
- epidemicsound
Do you work for Epidemic Sound? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Epidemic Sound compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Royalty-free music libraries | 2nd of 7 | 29.2% | Show ranking |
| Music licensing services | 2nd of 6 | 30.9% | Shown above |
Is Epidemic Sound your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.