Brandwave

How popular isEndless Metals Onehunga?

In October 2026, people searched for Endless Metals Onehunga by name about 3,600 times in New Zealand, a 50% increase from the previous year. These searches made up 54.1% of all New Zealand scrap metal dealer searches, placing Endless Metals Onehunga first out of four dealers. When we asked both ChatGPT and Google AI Overviews about scrap metal dealers, Endless Metals Onehunga appeared in three of the four answers and was the most recommended of the four.

Search and AI answers in October 2026

Endless Metals Onehunga is the most searched of 4 competitors and the most recommended in the AI answers we collected.

  1. Endless Metals OnehungaShare of searches 54.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  2. Sims MetalShare of searches 36.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  3. MetalcorpShare of searches 5.9%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
  4. Scrap MartShare of searches 3.9%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
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Top scrap metal dealers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Endless Metals Onehunga was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Endless Metals Onehunga is the most recommended of the four.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Endless Metals Onehunga1st
  2. Sims Metal2nd
  3. Scrap Mart3rd
  4. Metalcorp4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Endless Metals Onehunga3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sims Metal3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Scrap Mart3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Metalcorp1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about scrap metal dealers

4 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Endless Metals Onehunga compared with other New Zealand scrap metal dealers?

Endless Metals Onehunga against scrap metal dealers in New Zealand, by month

Share of searches by month for Endless Metals Onehunga, Sims Metal, Metalcorp, Scrap Mart. The figures are in the table below the chart.

View monthly share of searches table
MonthEndless Metals OnehungaSims MetalMetalcorpScrap Mart
Nov 202542%50.8%6.8%0.35%
Dec 202536.9%55.4%7.4%0.31%
Jan 202640.7%49.2%10%0.17%
Feb 202639.7%50.1%10%0.21%
Mar 202640.6%49.1%10%0.34%
Apr 202641.4%50%8.3%0.34%
May 202645.2%45.2%9.2%0.31%
Jun 202646%46%7.6%0.48%
Jul 202645.8%45.8%7.6%0.79%
Aug 202646.5%46.5%6.3%0.8%
Sep 202646.5%46.5%5.1%1.8%
Oct 202654.1%36.1%5.9%3.9%

  1. 1.Endless Metals Onehunga

    54.1%

    Held 1st. 3.6K estimated branded searches, +24.1% vs prior month. Share +7.6 points.

  2. 2.Sims Metal

    36.1%

    Held 2nd. 2.4K estimated branded searches, -17.2% vs prior month. Share -10.5 points.

  3. 3.Metalcorp

    5.9%

    Held 3rd. 390 estimated branded searches, +21.9% vs prior month. Share +0.7 points.

  4. 4.Scrap Mart

    3.9%

    Held 4th. 260 estimated branded searches, +136.4% vs prior month. Share +2.1 points.

Compare popularity between Endless Metals Onehunga and its closest rivals

Every comparison with Endless Metals Onehunga

3 comparisons

How has branded search demand for Endless Metals Onehunga changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Endless Metals Onehunga in New Zealand rose from 2.4K to 3.6K.
  • Across the 12 months ending October 2026, Endless Metals Onehunga’s share of searches among scrap metal dealers in New Zealand increased from 42% to 54.1%.
  • Across the 12 months ending October 2026, Endless Metals Onehunga’s share of searches among scrap metal dealers in New Zealand peaked at 54.1% in October 2026 and was lowest at 36.9% in December 2025.
  • Across the 12 months ending October 2026, Endless Metals Onehunga rose from 2nd to 1st among scrap metal dealers in New Zealand.

How did search popularity change for New Zealand scrap metal dealers in October 2026?

4 changes

  1. In October 2026, Endless Metals Onehunga gained share of searches among scrap metal dealers in New Zealand, from 46.5% to 54.1%.

  2. In October 2026, Scrap Mart gained share of searches among scrap metal dealers in New Zealand, from 1.8% to 3.9%.

  3. In October 2026, Metalcorp gained share of searches among scrap metal dealers in New Zealand, from 5.1% to 5.9%.

  4. In October 2026, Sims Metal lost share of searches among scrap metal dealers in New Zealand, from 46.5% to 36.1%.

How are Endless Metals Onehunga’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Endless Metals Onehunga’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • endless metals onehunga

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How the Brand Demand Index is measured

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