How popular isElliotts Funeral Services in search?
In August 2026, there were an estimated 430 branded searches for Elliotts Funeral Services in New Zealand which is down 15.7% over the last 11 months. Elliotts Funeral Services holds 18.9% estimated Share of Search among New Zealand tauranga funeral directors and is ranked 2nd of 3 competitors for search popularity.
Legacy Funerals76.2%
Elliotts Funeral Services18.9%
Jones & Company4.8%
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Which tauranga funeral directors compete with Elliotts Funeral Services?
Share of Search by month for Legacy Funerals, Elliotts Funeral Services, Jones & Company. The figures are in the table below the chart.
View monthly share of search table
| Month | Legacy Funerals | Elliotts Funeral Services | Jones & Company |
|---|---|---|---|
| Oct 2025 | 75.8% | 20.2% | 4% |
| Nov 2025 | 78.6% | 18.2% | 3.2% |
| Dec 2025 | 79.8% | 17.3% | 2.9% |
| Jan 2026 | 78.2% | 17.9% | 3.8% |
| Feb 2026 | 70.2% | 25.8% | 4% |
| Mar 2026 | 68.4% | 25.9% | 5.7% |
| Apr 2026 | 63.4% | 31.9% | 4.7% |
| May 2026 | 78.2% | 17.9% | 3.9% |
| Jun 2026 | 76.6% | 18.5% | 4.8% |
| Jul 2026 | 80.2% | 14.9% | 5% |
| Aug 2026 | 76.2% | 18.9% | 4.8% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.2% | 1.7K | +6.8% | -4 points | |
| 2, held 2nd | 18.9% | 430 | +43.3% | +4.1 points | |
| 3, held 3rd | 4.8% | 110 | +10% | -0.1 points |
76.2%
held 1st · 1.7K estimated branded searches · +6.8% vs prior month · -4 points
18.9%
held 2nd · 430 estimated branded searches · +43.3% vs prior month · +4.1 points
4.8%
held 3rd · 110 estimated branded searches · +10% vs prior month · -0.1 points
Compare search popularity between Elliotts Funeral Services and its closest rivals
How has branded search demand for Elliotts Funeral Services changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Elliotts Funeral Services in New Zealand fell from 510 to 430.
- Across the 11 months ending August 2026, Elliotts Funeral Services’ estimated Share of Search among tauranga funeral directors in New Zealand decreased from 20.2% to 18.9%.
- Across the 11 months ending August 2026, Elliotts Funeral Services’ estimated Share of Search among tauranga funeral directors in New Zealand peaked at 31.9% in April 2026 and was lowest at 14.9% in July 2026.
How did search popularity change for New Zealand tauranga funeral directors in August 2026?
3 changes
In August 2026, Elliotts Funeral Services gained estimated Share of Search among tauranga funeral directors in New Zealand, from 14.9% to 18.9%.
In August 2026, Legacy Funerals lost estimated Share of Search among tauranga funeral directors in New Zealand, from 80.2% to 76.2%.
Estimated monthly branded searches for Jones & Company in New Zealand rose 10% over 11 measured months, from 100 to 110 in August 2026.
How is Elliotts Funeral Services measured?
Brandwave collects information about searches that people make online using Elliotts Funeral Services’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- elliotts funeral services
- elliotts funeral services near me
- elliotts funeral services tauranga
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