Brandwave

How popular isElgas in search?

In August 2026, there were an estimated 10.4K branded searches for Elgas in New Zealand which is down 15.7% over the last 11 months. Elgas holds 43.2% estimated Share of Search among New Zealand LPG suppliers and is ranked 2nd of 3 competitors for search popularity.

Share of Search, August 2026
  1. Rockgas53.4%
  2. Elgas43.2%
  3. OnGas3.4%
Elgas website (opens in a new tab)

Follow Elgas and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which LPG suppliers compete with Elgas?

Elgas against LPG suppliers in New Zealand, by month

Share of Search by month for Rockgas, Elgas, OnGas. The figures are in the table below the chart.

View monthly share of search table
MonthRockgasElgasOnGas
Oct 202553.3%42.1%4.6%
Nov 202551.9%43%5.1%
Dec 202556.7%37.4%5.9%
Jan 202652.8%41.6%5.6%
Feb 202657%38.1%4.9%
Mar 202653.9%41.9%4.3%
Apr 202652.8%43.2%4%
May 202653.7%42.9%3.4%
Jun 202653.6%42.9%3.4%
Jul 202654.2%42.2%3.6%
Aug 202653.4%43.2%3.4%
Sep 2026———
  1. 1.Rockgas

    53.4%

    held 1st · 12.8K estimated branded searches · -3.4% vs prior month · -0.9 points

  2. 2.Elgas

    43.2%

    held 2nd · 10.4K estimated branded searches · +0.48% vs prior month · +1 points

  3. 3.OnGas

    3.4%

    held 3rd · 820 estimated branded searches · -5.7% vs prior month · -0.1 points

Compare search popularity between Elgas and its closest rivals

How has branded search demand for Elgas changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Elgas in New Zealand fell from 12.3K to 10.4K.
  • Across the 11 months ending August 2026, Elgas’ estimated Share of Search among LPG suppliers in New Zealand increased from 42.1% to 43.2%.
  • Across the 11 months ending August 2026, Elgas’ estimated Share of Search among LPG suppliers in New Zealand peaked at 43.2% in August 2026 and was lowest at 37.4% in December 2025.

How did search popularity change for New Zealand LPG suppliers in August 2026?

  1. In August 2026, Elgas gained estimated Share of Search among LPG suppliers in New Zealand, from 42.2% to 43.2%.

  2. In August 2026, Rockgas lost estimated Share of Search among LPG suppliers in New Zealand, from 54.2% to 53.4%.

  3. Estimated monthly branded searches for OnGas in New Zealand fell 39.3% over 11 measured months, from 1.4K to 820 in August 2026.

How is Elgas measured?

Brandwave collects information about searches that people make online using Elgas’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

13 branded search terms

  • elgas
  • elgas bottle swap
  • elgas co nz
  • elgas cost
  • elgas gas
  • elgas gas bottle
  • elgas lpg
  • elgas near me
  • elgas nz
  • elgas online
  • elgas order
  • elgas order online
  • elgas swap n go

Do you work for Elgas? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Elgas your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.