How popular isEA Sports FC in search?
In August 2026, there were an estimated 950 branded searches for EA Sports FC in New Zealand which is down 28% over the last 11 months. EA Sports FC holds 0.6% estimated Share of Search among New Zealand video game franchises and is ranked 7th of 7 competitors for search popularity.
Grand Theft Auto52.6%
Fortnite24.6%
Call of Duty9.8%Pokémon6.9%
The Legend of Zelda3.3%
Mario Kart2.2%EA Sports FC0.6%
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Which video game franchises compete with EA Sports FC?
Share of Search by month for Grand Theft Auto, Fortnite, Call of Duty, Pokémon, The Legend of Zelda, Mario Kart, EA Sports FC. The figures are in the table below the chart.
View monthly share of search table
| Month | Grand Theft Auto | Fortnite | Call of Duty | Pokémon | The Legend of Zelda | Mario Kart | EA Sports FC |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.6% | 41.1% | 14.1% | 10.5% | 5.3% | 3.1% | 1.3% |
| Nov 2025 | 32% | 40.1% | 11.2% | 7% | 6.2% | 2.8% | 0.75% |
| Dec 2025 | 27.8% | 39.7% | 13.8% | 8% | 5.4% | 4.6% | 0.75% |
| Jan 2026 | 33.9% | 31.7% | 12.5% | 10.2% | 6.4% | 4.6% | 0.75% |
| Feb 2026 | 33.3% | 36.7% | 9.8% | 11% | 5.5% | 3.1% | 0.59% |
| Mar 2026 | 25.3% | 40.3% | 11.3% | 13.7% | 5.4% | 3.5% | 0.62% |
| Apr 2026 | 31.9% | 33.6% | 11.8% | 12% | 6% | 4% | 0.86% |
| May 2026 | 47.2% | 24.1% | 11.2% | 10.5% | 3.8% | 2.6% | 0.7% |
| Jun 2026 | 64.1% | 14.9% | 10.1% | 6.4% | 2.3% | 1.5% | 0.67% |
| Jul 2026 | 44.1% | 24.8% | 13% | 9.9% | 3.9% | 3% | 1.3% |
| Aug 2026 | 52.6% | 24.6% | 9.8% | 6.9% | 3.3% | 2.2% | 0.6% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.6% | 84K | +47.6% | +8.5 points | |
| 2, held 2nd | 24.6% | 39.2K | +22.5% | -0.2 points | |
| 3, held 3rd | 9.8% | 15.6K | -7% | -3.2 points | |
| 4, held 4th | 6.9% | 11K | -13.3% | -2.9 points | |
| 5, held 5th | 3.3% | 5.2K | +2.4% | -0.7 points | |
| 6, held 6th | 2.2% | 3.6K | -7.5% | -0.8 points | |
| 7, held 7th | 0.6% | 950 | -42.1% | -0.7 points |
52.6%
held 1st · 84K estimated branded searches · +47.6% vs prior month · +8.5 points
2.
Fortnite24.6%
held 2nd · 39.2K estimated branded searches · +22.5% vs prior month · -0.2 points
9.8%
held 3rd · 15.6K estimated branded searches · -7% vs prior month · -3.2 points
4.
Pokémon
6.9%
held 4th · 11K estimated branded searches · -13.3% vs prior month · -2.9 points
3.3%
held 5th · 5.2K estimated branded searches · +2.4% vs prior month · -0.7 points
2.2%
held 6th · 3.6K estimated branded searches · -7.5% vs prior month · -0.8 points
0.6%
held 7th · 950 estimated branded searches · -42.1% vs prior month · -0.7 points
Compare search popularity between EA Sports FC and its closest rivals
EA Sports FC vs Fortnite: compare search popularity
EA Sports FC vs Call of Duty: compare search popularityEA Sports FC vs Pokémon: compare search popularity
EA Sports FC vs The Legend of Zelda: compare search popularity
EA Sports FC vs Mario Kart: compare search popularity- Compare EA Sports FC with any brand
How has branded search demand for EA Sports FC changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for EA Sports FC in New Zealand fell from 1.3K to 950.
- Across the 11 months ending August 2026, EA Sports FC’s estimated Share of Search among video game franchises in New Zealand decreased from 1.3% to 0.6%.
How did search popularity change for New Zealand video game franchises in August 2026?
6 changes

In August 2026, Grand Theft Auto gained estimated Share of Search among video game franchises in New Zealand, from 44.1% to 52.6%.

In August 2026, Call of Duty lost estimated Share of Search among video game franchises in New Zealand, from 13% to 9.8%.
In August 2026, Pokémon lost estimated Share of Search among video game franchises in New Zealand, from 9.9% to 6.9%.

In August 2026, Mario Kart lost estimated Share of Search among video game franchises in New Zealand, from 3% to 2.2%.
In August 2026, The Legend of Zelda lost estimated Share of Search among video game franchises in New Zealand, from 3.9% to 3.3%.
In August 2026, EA Sports FC lost estimated Share of Search among video game franchises in New Zealand, from 1.3% to 0.6%.
How is EA Sports FC measured?
Brandwave collects information about searches that people make online using EA Sports FC’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
11 branded search terms
- ea com
- ea fc
- ea sports fc
- ea sports fc 24
- ea sports fc 25
- ea sports fc game
- ea sports fc online
- ea sports fc ps5
- ea sports fc video game
- easportsfc
- fc 25
Who owns EA Sports FC?
EA Sports FC is owned by Electronic Arts. Brandwave does not track any other brands owned by Electronic Arts.
Do you work for EA Sports FC? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is EA Sports FC your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.