Brandwave

How popular isCutlers Real Estate?

In September 2026, people searched for Cutlers Real Estate by name about 90 times in New Zealand, an 80% increase from the previous year. These searches made up 1.7% of all New Zealand Dunedin property management company searches, placing Cutlers Real Estate eighth out of 12 companies. When we asked both ChatGPT and Google AI Overviews about Dunedin property management companies, Cutlers Real Estate appeared in three of the five answers and was the second most recommended of the 12.

Search and AI answers in September 2026

Cutlers Real Estate is the eighth most searched of 12 competitors and the second most recommended in AI answers.

  1. LJ HookerShare of searches 37.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  2. Wolfbrook Property ManagementShare of searches 19.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. Click Property ManagementShare of searches 15.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  4. Otago FlatsShare of searches 14.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. Cutlers Real EstateShare of searches 1.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd

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Top Dunedin property management companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cutlers Real Estate was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Cutlers Real Estate is the second most recommended of the 12.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

+2 more

See every answer about Dunedin property management companies

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Dunedin property management companies compete with Cutlers Real Estate?

Cutlers Real Estate against Dunedin property management companies in New Zealand, by month

Share of searches by month for LJ Hooker, Wolfbrook Property Management, Click Property Management, Otago Flats, DPM, Callisto Property Management, NZPS Property Management, Cutlers Real Estate. The figures are in the table below the chart.

View monthly share of searches table
MonthLJ HookerWolfbrook Property ManagementClick Property ManagementOtago FlatsDPMCallisto Property ManagementNZPS Property ManagementCutlers Real EstateAllegiance Property ManagementChapmans Property ManagementInspire Real EstateYour Property Management
Oct 202532.4%17.6%24.2%10.4%6%1.1%3.8%1.6%1.6%0.55%0.55%0%
Nov 202534.9%17.8%26%5.9%4.1%1.2%4.1%1.8%2.4%0.59%0.59%0.59%
Dec 202531.2%22.4%28%4.8%3.2%0.8%3.2%2.4%1.6%0.8%0.8%0.8%
Jan 202629.6%20.6%33.2%5%3.5%1.5%3.5%1%1%0.5%0.5%0%
Feb 202642.1%15.2%22.8%7%4.1%1.2%4.1%1.2%0.58%0.58%0.58%0.58%
Mar 202649.8%15.4%15.4%9%3.5%1%2%1.5%1%0.5%0.5%0.5%
Apr 202643.8%10%11.4%24.4%1.5%2%2%2.5%1%0.5%0.5%0.5%
May 202628.7%6.6%8.6%48.6%2%1.4%1.1%1.4%0.57%0.29%0.29%0.29%
Jun 202640.9%11.2%13%23.7%3.7%2.3%2.3%0.93%0.93%0.47%0.47%0%
Jul 202628.5%10.7%9.4%30.1%3.2%12.6%1.6%1.6%1.3%0.32%0.32%0.32%
Aug 202628.6%16.2%14%30.5%2.6%3.6%1.6%1.6%0.65%0.32%0%0.32%
Sep 202637.1%19.4%15.2%14.3%4.2%3%3%1.7%0.84%0.42%0.42%0.42%
  1. 1.LJ Hooker

    37.1%

    Moved from 2nd to 1st. 880 estimated branded searches, 0% vs prior month. Share +8.6 points.

  2. Moved from 3rd to 2nd. 460 estimated branded searches, -8% vs prior month. Share +3.2 points.

  3. Moved from 4th to 3rd. 360 estimated branded searches, -16.3% vs prior month. Share +1.2 points.

  4. Moved from 1st to 4th. 340 estimated branded searches, -63.8% vs prior month. Share -16.2 points.

  5. 5.DPM

    4.2%

    Moved from 6th to 5th. 100 estimated branded searches, +25% vs prior month. Share +1.6 points.

  6. Moved from 5th to 6th. 70 estimated branded searches, -36.4% vs prior month. Share -0.6 points.

  7. Moved from 8th to 7th. 70 estimated branded searches, +40% vs prior month. Share +1.3 points.

  8. Moved from 7th to 8th. 40 estimated branded searches, -20% vs prior month. Share +0.1 points.

  9. Held 9th. 20 estimated branded searches, 0% vs prior month. Share +0.2 points.

  10. Held 10th. 10 estimated branded searches, 0% vs prior month. Share +0.1 points.

  11. Moved from 12th to 11th. 10 estimated branded searches, — vs prior month. Share +0.4 points.

  12. Moved from 11th to 12th. 10 estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare popularity between Cutlers Real Estate and its closest rivals

How has branded search demand for Cutlers Real Estate changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Cutlers Real Estate in New Zealand rose from 50 to 90.
  • Across the 12 months ending September 2026, Cutlers Real Estate’s share of searches among Dunedin property management companies in New Zealand peaked at 2.5% in April 2026 and was lowest at 0.93% in June 2026.

How did search popularity change for New Zealand Dunedin property management companies in September 2026?

6 changes
  1. In September 2026, LJ Hooker overtook Otago Flats to become the leader among Dunedin property management companies in New Zealand, with 37.1% of the searches.

  2. In September 2026, Wolfbrook Property Management overtook Otago Flats to rank 2nd among Dunedin property management companies in New Zealand, with 19.4% of the searches.

  3. In September 2026, DPM overtook Callisto Property Management to rank 5th among Dunedin property management companies in New Zealand, with 4.2% of the searches.

  4. In September 2026, NZPS Property Management overtook Cutlers Real Estate to rank 7th among Dunedin property management companies in New Zealand, with 3% of the searches.

  5. In September 2026, Click Property Management overtook Otago Flats to rank 3rd among Dunedin property management companies in New Zealand, with 15.2% of the searches.

  6. In September 2026, Otago Flats lost share of searches among Dunedin property management companies in New Zealand, from 30.5% to 14.3%.

How are Cutlers Real Estate’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Cutlers Real Estate’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • cutlers real estate

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How the Brand Demand Index is measured

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