How popular isCropmark Seeds?
In October 2026, people searched for Cropmark Seeds by name about 140 times in New Zealand, a 27.3% increase from the previous year. These searches made up 12% of all New Zealand pasture seed supplier searches, placing Cropmark Seeds third out of four suppliers. When we asked both ChatGPT and Google AI Overviews about pasture seed suppliers, Cropmark Seeds appeared in two of the five answers and was the joint third most recommended of the four.
Cropmark Seeds is the third most searched of 4 competitors and the joint third most recommended in the AI answers we collected.
Wrightson SeedsShare of searches 61.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
BarenbrugShare of searches 23.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
Cropmark SeedsShare of searches 12%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
AgricomShare of searches 2.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
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Top pasture seed suppliers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Cropmark Seeds was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Cropmark Seeds is the joint third most recommended of the four.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Wrightson Seeds1st
- Barenbrug2nd
- Cropmark Seeds3rd
- Agricom3rd
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Wrightson Seeds4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Barenbrug2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Cropmark Seeds2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Agricom2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about pasture seed suppliers
5 answers
Asked ChatGPT
“Which pasture seed supplier should I buy in New Zealand?”
Asked ChatGPT
“What are the best pasture seed suppliers in New Zealand?”
Asked ChatGPT
“What's the best pasture seed supplier in New Zealand for a farm?”
Searched Google, AI Overview
“grass seed nz”
Searched Google, AI Overview
“pasture seed nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for Cropmark Seeds compared with other New Zealand pasture seed suppliers?
Share of searches by month for Wrightson Seeds, Barenbrug, Cropmark Seeds, Agricom. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wrightson Seeds | Barenbrug | Cropmark Seeds | Agricom |
|---|---|---|---|---|
| Nov 2025 | 60.5% | 28.6% | 9.2% | 1.7% |
| Dec 2025 | 53.4% | 35.6% | 9.6% | 1.4% |
| Jan 2026 | 50.5% | 35.8% | 11.6% | 2.1% |
| Feb 2026 | 49% | 34.7% | 11.6% | 4.8% |
| Mar 2026 | 55.3% | 32.7% | 8.8% | 3.1% |
| Apr 2026 | 60.2% | 29.6% | 9.2% | 1% |
| May 2026 | 63.4% | 25.8% | 9.7% | 1.1% |
| Jun 2026 | 52.7% | 30.8% | 15.4% | 1.1% |
| Jul 2026 | 56.7% | 30.8% | 10.6% | 1.9% |
| Aug 2026 | 58.1% | 26.6% | 13.7% | 1.6% |
| Sep 2026 | 58.5% | 28.5% | 11.4% | 1.6% |
| Oct 2026 | 61.5% | 23.9% | 12% | 2.6% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 61.5% | 720 | 0% | +3 points | |
| 2, held 2nd | 23.9% | 280 | -20% | -4.5 points | |
| 3, held 3rd | 12% | 140 | 0% | +0.6 points | |
| 4, held 4th | 2.6% | 30 | +50% | +0.9 points |
61.5%
Held 1st. 720 estimated branded searches, 0% vs prior month. Share +3 points.
23.9%
Held 2nd. 280 estimated branded searches, -20% vs prior month. Share -4.5 points.
12%
Held 3rd. 140 estimated branded searches, 0% vs prior month. Share +0.6 points.
4.
Agricom2.6%
Held 4th. 30 estimated branded searches, +50% vs prior month. Share +0.9 points.
Compare popularity between Cropmark Seeds and its closest rivals
Every comparison with Cropmark Seeds
3 comparisons
How has branded search demand for Cropmark Seeds changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Cropmark Seeds in New Zealand rose from 110 to 140.
- Across the 12 months ending October 2026, Cropmark Seeds’ share of searches among pasture seed suppliers in New Zealand increased from 9.2% to 12%.
- Across the 12 months ending October 2026, Cropmark Seeds’ share of searches among pasture seed suppliers in New Zealand peaked at 15.4% in June 2026 and was lowest at 8.8% in March 2026.
How did search popularity change for New Zealand pasture seed suppliers in October 2026?
4 changes
In October 2026, Wrightson Seeds gained share of searches among pasture seed suppliers in New Zealand, from 58.5% to 61.5%.
In October 2026, Agricom gained share of searches among pasture seed suppliers in New Zealand, from 1.6% to 2.6%.
In October 2026, Cropmark Seeds gained share of searches among pasture seed suppliers in New Zealand, from 11.4% to 12%.
In October 2026, Barenbrug lost share of searches among pasture seed suppliers in New Zealand, from 28.5% to 23.9%.
How are Cropmark Seeds’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Cropmark Seeds’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- cropmark seeds
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