How popular isCoast & Co in search?
In August 2026, there were an estimated 30 branded searches for Coast & Co in New Zealand which is down 25% over the last 11 months. Coast & Co holds 16.7% estimated Share of Search among New Zealand napier brand design studios and is ranked 2nd of 4 competitors for search popularity.
Idyllic77.8%
Coast & Co16.7%
Band5.6%
Julia Jameson Design0%
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Which napier brand design studios compete with Coast & Co?
Share of Search by month for Idyllic, Coast & Co, Band. The figures are in the table below the chart.
View monthly share of search table
| Month | Idyllic | Coast & Co | Band | Julia Jameson Design |
|---|---|---|---|---|
| Oct 2025 | 66.7% | 22.2% | 5.6% | 5.6% |
| Nov 2025 | 73.9% | 17.4% | 4.3% | 4.3% |
| Dec 2025 | 69.2% | 15.4% | 7.7% | 7.7% |
| Jan 2026 | 66.7% | 16.7% | 8.3% | 8.3% |
| Feb 2026 | 64.3% | 21.4% | 7.1% | 7.1% |
| Mar 2026 | 68.4% | 21.1% | 5.3% | 5.3% |
| Apr 2026 | 86.4% | 9.1% | 4.5% | 0% |
| May 2026 | 76.5% | 11.8% | 5.9% | 5.9% |
| Jun 2026 | 70.6% | 17.6% | 5.9% | 5.9% |
| Jul 2026 | 75% | 18.8% | 6.3% | 0% |
| Aug 2026 | 77.8% | 16.7% | 5.6% | 0% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 77.8% | 140 | +16.7% | +2.8 points | |
| 2, held 2nd | 16.7% | 30 | 0% | -2.1 points | |
| 3, held 3rd | 5.6% | 10 | 0% | -0.7 points | |
| 4, held 4th | 0% | 0 | — | 0 points |
1.
Idyllic77.8%
held 1st · 140 estimated branded searches · +16.7% vs prior month · +2.8 points
16.7%
held 2nd · 30 estimated branded searches · 0% vs prior month · -2.1 points
3.
Band5.6%
held 3rd · 10 estimated branded searches · 0% vs prior month · -0.7 points
held 4th · 0 estimated branded searches · — vs prior month · 0 points
Compare search popularity between Coast & Co and its closest rivals
How has branded search demand for Coast & Co changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Coast & Co in New Zealand fell from 40 to 30.
- Across the 11 months ending August 2026, Coast & Co’s estimated Share of Search among napier brand design studios in New Zealand decreased from 22.2% to 16.7%.
- Across the 11 months ending August 2026, Coast & Co’s estimated Share of Search among napier brand design studios in New Zealand peaked at 22.2% in October 2025 and was lowest at 9.1% in April 2026.
How did search popularity change for New Zealand napier brand design studios in August 2026?
4 changes
In August 2026, Idyllic gained estimated Share of Search among napier brand design studios in New Zealand, from 75% to 77.8%.
In August 2026, Coast & Co lost estimated Share of Search among napier brand design studios in New Zealand, from 18.8% to 16.7%.
In August 2026, Band lost estimated Share of Search among napier brand design studios in New Zealand, from 6.3% to 5.6%.
Estimated monthly branded searches for Julia Jameson Design in New Zealand fell 100% over 11 measured months, from 10 to 0 in August 2026.
How is Coast & Co measured?
Brandwave collects information about searches that people make online using Coast & Co’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- coast & co
- coast and co
- coast&co
- coastandco
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