How popular isBranded Kiwi in search?
In August 2026, there were an estimated 210 branded searches for Branded Kiwi in New Zealand which is up 133.3% over the last 11 months. Branded Kiwi holds 26.6% estimated Share of Search among New Zealand timaru digital marketing agencies and is ranked 2nd of 5 competitors for search popularity.
Rushton Marketing46.8%
Branded Kiwi26.6%
Lucid Media13.9%
Artikel & Swint6.3%
Scooch Marketing6.3%
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Which timaru digital marketing agencies compete with Branded Kiwi?
Share of Search by month for Rushton Marketing, Branded Kiwi, Lucid Media, Artikel & Swint, Scooch Marketing. The figures are in the table below the chart.
View monthly share of search table
| Month | Rushton Marketing | Branded Kiwi | Lucid Media | Artikel & Swint | Scooch Marketing |
|---|---|---|---|---|---|
| Oct 2025 | 35% | 22.5% | 22.5% | 7.5% | 12.5% |
| Nov 2025 | 35% | 27.5% | 17.5% | 12.5% | 7.5% |
| Dec 2025 | 23.9% | 23.9% | 15.2% | 30.4% | 6.5% |
| Jan 2026 | 35% | 27.5% | 22.5% | 10% | 5% |
| Feb 2026 | 42.9% | 28.6% | 14.3% | 6.1% | 8.2% |
| Mar 2026 | 31.1% | 31.1% | 20% | 8.9% | 8.9% |
| Apr 2026 | 41.2% | 27.5% | 15.7% | 9.8% | 5.9% |
| May 2026 | 29.3% | 34.5% | 15.5% | 8.6% | 12.1% |
| Jun 2026 | 37.5% | 26.8% | 19.6% | 7.1% | 8.9% |
| Jul 2026 | 42% | 26% | 12% | 6% | 14% |
| Aug 2026 | 46.8% | 26.6% | 13.9% | 6.3% | 6.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.8% | 370 | +76.2% | +4.8 points | |
| 2, held 2nd | 26.6% | 210 | +61.5% | +0.6 points | |
| 3, moved from 4th to 3rd | 13.9% | 110 | +83.3% | +1.9 pointsmoved from 4th to 3rd | |
| 4, moved from 5th to 4th | 6.3% | 50 | +66.7% | +0.3 pointsmoved from 5th to 4th | |
| 5, moved from 3rd to 5th | 6.3% | 50 | -28.6% | -7.7 pointsmoved from 3rd to 5th |
46.8%
held 1st · 370 estimated branded searches · +76.2% vs prior month · +4.8 points
26.6%
held 2nd · 210 estimated branded searches · +61.5% vs prior month · +0.6 points
13.9%
moved from 4th to 3rd · 110 estimated branded searches · +83.3% vs prior month · +1.9 points
6.3%
moved from 5th to 4th · 50 estimated branded searches · +66.7% vs prior month · +0.3 points
6.3%
moved from 3rd to 5th · 50 estimated branded searches · -28.6% vs prior month · -7.7 points
Compare search popularity between Branded Kiwi and its closest rivals
How has branded search demand for Branded Kiwi changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Branded Kiwi in New Zealand rose from 90 to 210.
- Across the 11 months ending August 2026, Branded Kiwi’s estimated Share of Search among timaru digital marketing agencies in New Zealand increased from 22.5% to 26.6%.
- Across the 11 months ending August 2026, Branded Kiwi’s estimated Share of Search among timaru digital marketing agencies in New Zealand peaked at 34.5% in May 2026 and was lowest at 22.5% in October 2025.
How did search popularity change for New Zealand timaru digital marketing agencies in August 2026?
5 changes
In August 2026, Lucid Media overtook Scooch Marketing to rank 3rd among timaru digital marketing agencies in New Zealand, at 13.9%.
In August 2026, Rushton Marketing gained estimated Share of Search among timaru digital marketing agencies in New Zealand, from 42% to 46.8%.
In August 2026, Branded Kiwi gained estimated Share of Search among timaru digital marketing agencies in New Zealand, from 26% to 26.6%.
In August 2026, Scooch Marketing lost estimated Share of Search among timaru digital marketing agencies in New Zealand, from 14% to 6.3%.
In August 2026, Artikel & Swint rose from 5th to 4th among timaru digital marketing agencies in New Zealand.
How is Branded Kiwi measured?
Brandwave collects information about searches that people make online using Branded Kiwi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- branded kiwi
- branded kiwi timaru
- branded.kiwi
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