How popular isbareMinerals?
In September 2026, people searched for bareMinerals by name about 480 times in New Zealand, about the same as the previous year. These searches made up 2.6% of all New Zealand tinted moisturizer brand searches, placing bareMinerals fifth out of five brands. When we asked both ChatGPT and Google AI Overviews about tinted moisturizer brands, bareMinerals appeared in all answers and was the most recommended of the five.
bareMinerals is the fifth most searched of 5 competitors and the most recommended in AI answers.
CeraVeShare of searches 60.6%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
NARSShare of searches 17.4%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
Rare BeautyShare of searches 14.6%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
SkinCeuticalsShare of searches 4.8%Mentioned in 0 of 4 AI answersPlace in AI recommendations –- bareMineralsShare of searches 2.6%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
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Top tinted moisturizer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, bareMinerals appeared in all four answers. bareMinerals is the most recommended of the five.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- NARS4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- bareMinerals4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- CeraVe0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Rare Beauty0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- SkinCeuticals0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about tinted moisturizer brands
4 answers
Asked ChatGPT
“Which tinted moisturizer brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best tinted moisturizer brands in New Zealand?”
Asked ChatGPT
“What's the best tinted moisturizer brand in New Zealand for everyday makeup?”
Searched Google, AI Overview
“best tinted moisturizer”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“tinted moisturiser nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which tinted moisturizer brands compete with bareMinerals?
Share of searches by month for CeraVe, NARS, Rare Beauty, SkinCeuticals, bareMinerals. The figures are in the table below the chart.
View monthly share of searches table
| Month | CeraVe | NARS | Rare Beauty | SkinCeuticals | bareMinerals |
|---|---|---|---|---|---|
| Oct 2025 | 54.6% | 17% | 22% | 3.5% | 2.9% |
| Nov 2025 | 53.5% | 18.9% | 21% | 4% | 2.7% |
| Dec 2025 | 58.1% | 16.6% | 18.3% | 4.2% | 2.8% |
| Jan 2026 | 64.8% | 13.6% | 15.2% | 4.1% | 2.2% |
| Feb 2026 | 63.1% | 12.8% | 16.6% | 4.9% | 2.6% |
| Mar 2026 | 63.4% | 15% | 14% | 3.8% | 3.8% |
| Apr 2026 | 62% | 14.3% | 16.4% | 4.4% | 2.9% |
| May 2026 | 62.7% | 15.9% | 14.7% | 4% | 2.7% |
| Jun 2026 | 64.2% | 16.8% | 12.4% | 3.9% | 2.6% |
| Jul 2026 | 61.2% | 16.2% | 15% | 4.6% | 3.1% |
| Aug 2026 | 63.9% | 15.2% | 14.2% | 4.3% | 2.4% |
| Sep 2026 | 60.6% | 17.4% | 14.6% | 4.8% | 2.6% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.6% | 11.1K | -14.1% | -3.3 points | |
| 2, held 2nd | 17.4% | 3.2K | +3.2% | +2.1 points | |
| 3, held 3rd | 14.6% | 2.7K | -6.6% | +0.4 points | |
| 4, held 4th | 4.8% | 880 | 0% | +0.5 points | |
| 5, held 5th | 2.6% | 480 | 0% | +0.2 points |
1.
CeraVe60.6%
Held 1st. 11.1K estimated branded searches, -14.1% vs prior month. Share -3.3 points.
2.
NARS17.4%
Held 2nd. 3.2K estimated branded searches, +3.2% vs prior month. Share +2.1 points.
14.6%
Held 3rd. 2.7K estimated branded searches, -6.6% vs prior month. Share +0.4 points.
4.8%
Held 4th. 880 estimated branded searches, 0% vs prior month. Share +0.5 points.
2.6%
Held 5th. 480 estimated branded searches, 0% vs prior month. Share +0.2 points.
Compare popularity between bareMinerals and its closest rivals
Every comparison with bareMinerals
4 comparisons
How has branded search demand for bareMinerals changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for bareMinerals in New Zealand held steady at 480.
- Across the 12 months ending September 2026, bareMinerals’ share of searches among tinted moisturizer brands in New Zealand peaked at 3.8% in March 2026 and was lowest at 2.2% in January 2026.
How did search popularity change for New Zealand tinted moisturizer brands in September 2026?
4 changes
In September 2026, NARS gained share of searches among tinted moisturizer brands in New Zealand, from 15.2% to 17.4%.
In September 2026, CeraVe lost share of searches among tinted moisturizer brands in New Zealand, from 63.9% to 60.6%.
Estimated monthly branded searches for SkinCeuticals in New Zealand rose 49.2% over 12 measured months, from 590 to 880 in September 2026.
Estimated monthly branded searches for Rare Beauty in New Zealand fell 27% over 12 measured months, from 3.7K to 2.7K in September 2026.
How are bareMinerals’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using bareMinerals’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- bareminerals
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