Yoplait vs Zero:Which is searched more?
In September 2026, Yoplait had more branded searches than Zero among greek Yogurt brands worldwide. Yoplait was estimated to have 49.5K branded searches compared to Zero’s 1K, and held a 13.9% Share of Search versus Zero’s 0.28%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Yoplait or Zero?
Compare the greek yogurt brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Yoplait, Zero. The figures are in the table below the chart.
View monthly share of search table
| Month | Chobani | Yoplait | Honey | Zero | Vanilla |
|---|---|---|---|---|---|
| Oct 2025 | 87.3% | 11.7% | 0.69% | 0.24% | 0.04% |
| Nov 2025 | 81.9% | 16.5% | 1.2% | 0.33% | 0.06% |
| Dec 2025 | 80.1% | 16.1% | 3.2% | 0.4% | 0.08% |
| Jan 2026 | 81.1% | 16.3% | 2.2% | 0.33% | 0.13% |
| Feb 2026 | 82.1% | 16.5% | 0.97% | 0.29% | 0.09% |
| Mar 2026 | 79.2% | 19.5% | 0.93% | 0.32% | 0.13% |
| Apr 2026 | 78.9% | 19.4% | 1.2% | 0.42% | 0.1% |
| May 2026 | 82.1% | 16.5% | 0.8% | 0.33% | 0.2% |
| Jun 2026 | 82.2% | 16.5% | 0.63% | 0.33% | 0.33% |
| Jul 2026 | 78.9% | 19.4% | 0.75% | 0.39% | 0.51% |
| Aug 2026 | 81.6% | 16.4% | 1.5% | 0.27% | 0.24% |
| Sep 2026 | 84.7% | 13.9% | 0.82% | 0.28% | 0.25% |
How has the Yoplait and Zero comparison changed over the last 12 months?
3 findings
- Yoplait was ahead of Zero in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Yoplait’s estimated Share of Search among greek Yogurt brands worldwide moved from 11.7% to 13.9%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 12 months ending September 2026, Zero’s estimated Share of Search among greek Yogurt brands worldwide moved from 0.24% to 0.28%, and its estimated monthly branded searches held steady at 1K.
How did search popularity change for greek Yogurt brands worldwide in September 2026?
1 change
In September 2026, Yoplait lost estimated Share of Search among greek Yogurt brands worldwide, from 16.4% to 13.9%.
Other head-to-heads among greek Yogurt brands
How each brand is measured
Brandwave collects information about searches that people make online using Yoplait’s and Zero’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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