Vitakraft vs Wild Harvest:Which is searched more?

Name: Vitakraft vs Wild Harvest: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Vitakraft had more branded searches than Wild Harvest among bird seed worldwide. Vitakraft was estimated to have 18.1K branded searches compared to Wild Harvest’s 9.9K, and held a 31.1% Share of Search versus Wild Harvest’s 17%. These are worldwide searches for English-language branded terms.

Share of Search among bird seed worldwide in August 2026Which is more popular in search, Vitakraft or Wild Harvest?

Follow Vitakraft vs Wild Harvest and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Vitakraft or Wild Harvest?

Compare the bird seed people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Vitakraft and Wild Harvest among bird seed worldwide, by month

Month	Vitakraft	Wild Harvest
Oct 2025	30.7%	9.2%
Nov 2025	31.5%	7.6%
Dec 2025	31.5%	7.6%
Jan 2026	27.9%	6.8%
Feb 2026	31.4%	7.6%
Mar 2026	30.5%	9.1%
Apr 2026	29.9%	10.9%
May 2026	27.5%	18.4%
Jun 2026	30.1%	20.1%
Jul 2026	31.1%	17%
Aug 2026	31.1%	17%
Sep 2026	—	—

How has the Vitakraft and Wild Harvest comparison changed over the last 12 months?

3 findings

Vitakraft was ahead of Wild Harvest in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Vitakraft’s estimated Share of Search among bird seed worldwide moved from 30.7% to 31.1%, and its estimated monthly branded searches held steady at 18.1K.
Across the 11 months ending August 2026, Wild Harvest’s estimated Share of Search among bird seed worldwide moved from 9.2% to 17%, and its estimated monthly branded searches moved from 5.4K to 9.9K.

How did search popularity change for bird seed worldwide in August 2026?

1 change

Estimated monthly branded searches for Wild Harvest worldwide rose 83.3% over 11 measured months, from 5.4K to 9.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Vitakraft’s and Wild Harvest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.