Brandwave

TropiClean vs Virbac:Which is more popular by branded search?

In August 2026, Virbac had more branded searches than TropiClean among pet toothbrushes worldwide. Virbac was estimated to have 90.5K branded searches compared to TropiClean’s 8.1K, and held a 53% Share of Search versus TropiClean’s 4.7%. These are worldwide searches for English-language branded terms.

Share of Search among pet toothbrushes worldwide in August 2026Which is more popular in search, TropiClean or Virbac?
TropiClean4.7%8.1K searches
vs
Virbac53%90.5K searches

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Which is more popular in search, TropiClean or Virbac?

Compare the pet toothbrushes shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

TropiClean and Virbac among pet toothbrushes worldwide, by month

Share of Search by month for Virbac, TropiClean. The figures are in the table below the chart.

View monthly share of search table
MonthVirbacArm and HammerNylaboneTropiCleanVet's BestPetrodex
Oct 202551.7%23.1%18.9%3.8%2.5%—
Nov 202554.2%19.8%19.8%4%2.2%—
Dec 202546.9%21%25.7%4.2%2.3%—
Jan 202651.2%18.7%22.9%4.6%2.5%—
Feb 202651.2%22.9%18.8%4.6%2.5%—
Mar 202651.2%22.9%18.7%4.6%2.5%—
Apr 202653%23.7%15.9%4.7%2.6%—
May 202653%23.7%15.9%4.7%2.6%—
Jun 202653%23.7%15.9%4.7%2.6%—
Jul 202653%23.7%15.9%4.7%2.6%—
Aug 202653%23.7%15.9%4.7%2.6%—
Sep 2026——————

How has the TropiClean and Virbac comparison changed over the last 12 months?

  • Virbac was ahead of TropiClean in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, TropiClean’s estimated Share of Search among pet toothbrushes worldwide moved from 3.8% to 4.7%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
  • Across the 11 months ending August 2026, Virbac’s estimated Share of Search among pet toothbrushes worldwide moved from 51.7% to 53%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for pet toothbrushes worldwide in August 2026?

  1. Estimated monthly branded searches for TropiClean worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using TropiClean’s and Virbac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

TropiClean

1 branded search term

  • tropiclean

Virbac

1 branded search term

  • virbac

How the Brand Demand Index is measured

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.