Tray vs WeatherTech:Which is searched more?
In September 2026, WeatherTech had more branded searches than Tray among mud Guards brands worldwide. WeatherTech was estimated to have 301K branded searches compared to Tray’s 880, and held an 89.5% Share of Search versus Tray’s 0.26%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Tray or WeatherTech?
Compare the mud guards brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for WeatherTech, Tray. The figures are in the table below the chart.
View monthly share of search table
| Month | WeatherTech | Husky Liners | Husky | Tray |
|---|---|---|---|---|
| Oct 2025 | 88.5% | 6.5% | 4.4% | 0.58% |
| Nov 2025 | 90.6% | 5.5% | 3.7% | 0.31% |
| Dec 2025 | 91.3% | 5.5% | 3% | 0.22% |
| Jan 2026 | 89.5% | 6.6% | 3.6% | 0.32% |
| Feb 2026 | 91.2% | 5.5% | 3% | 0.32% |
| Mar 2026 | 91.2% | 5.5% | 3% | 0.27% |
| Apr 2026 | 90.1% | 6.6% | 3% | 0.32% |
| May 2026 | 89.5% | 6.6% | 3.6% | 0.32% |
| Jun 2026 | 89.5% | 6.6% | 3.6% | 0.32% |
| Jul 2026 | 90.6% | 5.5% | 3.6% | 0.32% |
| Aug 2026 | 90.6% | 5.5% | 3.6% | 0.25% |
| Sep 2026 | 89.5% | 6.6% | 3.6% | 0.26% |
How has the Tray and WeatherTech comparison changed over the last 12 months?
3 findings
- WeatherTech was ahead of Tray in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Tray’s estimated Share of Search among mud Guards brands worldwide moved from 0.58% to 0.26%, and its estimated monthly branded searches moved from 2.4K to 880.
- Across the 12 months ending September 2026, WeatherTech’s estimated Share of Search among mud Guards brands worldwide moved from 88.5% to 89.5%, and its estimated monthly branded searches moved from 368K to 301K.
How did search popularity change for mud Guards brands worldwide in September 2026?
2 changes
In September 2026, WeatherTech lost estimated Share of Search among mud Guards brands worldwide, from 90.6% to 89.5%.
Estimated monthly branded searches for Tray worldwide fell 63.3% over 12 measured months, from 2.4K to 880 in September 2026.
Other head-to-heads among mud Guards brands
How each brand is measured
Brandwave collects information about searches that people make online using Tray’s and WeatherTech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Tray
1 branded search term
- tray ai
WeatherTech
1 branded search term
- weathertech
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.