TP-Link Tapo vs Wyze:Which is searched more?
In September 2026, TP-Link Tapo had more branded searches than Wyze among home security camera brands worldwide. TP-Link Tapo had about 275,000 branded searches, while Wyze had 242,000. TP-Link Tapo made up 8.7% of all home security camera brand searches we track, and Wyze accounted for 7.6%. These are worldwide searches for English-language branded terms.
Follow TP-Link Tapo vs Wyze and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Is TP-Link Tapo or Wyze more popular in search?
Compare brands selling connected home security cameras. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for TP-Link Tapo, Wyze. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ring | Reolink | Eufy | Arlo | TP-Link Tapo | Google Nest | Wyze |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 35% | 14% | 12.7% | 13.6% | 6.4% | 10.4% | 7.9% |
| Nov 2025 | 33.6% | 15.1% | 13.9% | 12.2% | 6% | 11.3% | 7.9% |
| Dec 2025 | 36.3% | 13.7% | 12.3% | 11.4% | 6.5% | 12.2% | 7.7% |
| Jan 2026 | 35.2% | 14.1% | 12.4% | 12% | 7.8% | 10.5% | 8% |
| Feb 2026 | 37.5% | 13.1% | 11.2% | 13.3% | 6.9% | 9.3% | 8.6% |
| Mar 2026 | 33.1% | 15.8% | 13.3% | 13.5% | 7.6% | 7.8% | 8.9% |
| Apr 2026 | 32.2% | 15.7% | 13.1% | 13.9% | 7.2% | 7.8% | 10.1% |
| May 2026 | 31.8% | 15.6% | 13.1% | 12.8% | 8.6% | 9.4% | 8.7% |
| Jun 2026 | 34.6% | 15.9% | 13.4% | 11.7% | 8.2% | 8.9% | 7.3% |
| Jul 2026 | 33.5% | 16.4% | 13.7% | 12.3% | 8.6% | 7.7% | 7.7% |
| Aug 2026 | 34.4% | 15.7% | 15% | 11.8% | 8.3% | 7.4% | 7.5% |
| Sep 2026 | 34% | 16.3% | 14.1% | 11.6% | 8.7% | 7.8% | 7.6% |
How has the TP-Link Tapo and Wyze comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: TP-Link Tapo took it in June 2026.
- Across the 12 months ending September 2026, TP-Link Tapo’s share of searches among home security camera brands worldwide moved from 6.4% to 8.7%, and its estimated monthly branded searches moved from 226K to 275K.
- Across the 12 months ending September 2026, Wyze’s share of searches among home security camera brands worldwide moved from 7.9% to 7.6%, and its estimated monthly branded searches moved from 280K to 242K.
How did search popularity change for home security camera brands worldwide in September 2026?
2 changes
In September 2026, Wyze fell from 6th to 7th among home security camera brands worldwide.
Estimated monthly branded searches for TP-Link Tapo worldwide rose 22% over 12 measured months, from 226K to 275K in September 2026.
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using TP-Link Tapo’s and Wyze’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
TP-Link Tapo
2 branded search terms
- tapo camera
- tp link tapo
Wyze
8 branded search terms
- camera wyze
- security camera wyze
- wyze
- wyze cam
- wyze doorbell
- wyze floodlight
- wyze home security
- wyze security camera
Other head-to-heads among home security camera brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.