Toast Tables vs Tock:Which is more popular?
In September 2026, Tock had more branded searches than Toast Tables among restaurant booking platforms worldwide. Tock had about 72,600 branded searches, while Toast Tables had 3,600. Tock made up 5.5% of all restaurant booking platform searches we track, and Toast Tables accounted for 0.27%. When we asked ChatGPT and Google AI Overviews about restaurant booking platforms, Tock appeared in all five answers and Toast Tables in two. Tock was mentioned before Toast Tables in every answer.
Who do people search for more?
Tock, about 20 searches for every 1 for Toast Tables
Who does AI mention more?
Tock, mentioned in every answer we collected
Who does AI recommend more?
Tock, named ahead of Toast Tables in every answer
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Top restaurant booking platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Tock appeared in all five answers. Toast Tables was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Tock was listed before Toast Tables in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- OpenTable1st
Resy2nd
Tock3rd- Toast Tables4th
SevenRooms4th
Eat App6th
First Table–
ResDiary–
Dish Cult–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- OpenTable5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Tock5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Resy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Eat App2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Toast Tables2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
SevenRooms2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
First Table0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ResDiary0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dish Cult0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about restaurant booking platforms
5 answers
Asked ChatGPT
“Which restaurant booking platform should I go to?”
Asked ChatGPT
“What are the best restaurant booking platforms?”
Asked ChatGPT
“What's the best restaurant booking platform for table reservations?”
Searched Google, AI Overview
“restaurant booking platform”
Searched Google, AI Overview
“restaurant reservation system”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Toast Tables or Tock more popular in search?
This chart shows how often people search Google for Toast Tables and Tock by name. Each line represents a brand's share of searches for all nine restaurant booking platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Tock, Toast Tables. The figures are in the table below the chart.
View monthly share of searches table
| Month | OpenTable | First Table | Tock | ResDiary | Eat App | Toast Tables | Dish Cult | Resy | SevenRooms |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 77% | 12.7% | 5.4% | 3.8% | 0.51% | 0.34% | 0.22% | <0.01% | <0.01% |
| Nov 2025 | 81.3% | 9% | 4.8% | 4% | 0.36% | 0.24% | 0.19% | <0.01% | <0.01% |
| Dec 2025 | 84.7% | 7.6% | 4.1% | 2.8% | 0.3% | 0.25% | 0.2% | <0.01% | <0.01% |
| Jan 2026 | 80.2% | 10.8% | 4.8% | 3.3% | 0.43% | 0.29% | 0.19% | <0.01% | <0.01% |
| Feb 2026 | 86.1% | 7.8% | 3.5% | 1.9% | 0.25% | 0.25% | 0.17% | <0.01% | <0.01% |
| Mar 2026 | 78.4% | 12.9% | 4.7% | 3.2% | 0.35% | 0.28% | 0.23% | <0.01% | <0.01% |
| Apr 2026 | 79% | 13% | 4.6% | 2.6% | 0.35% | 0.28% | 0.19% | <0.01% | <0.01% |
| May 2026 | 81.7% | 10.9% | 4% | 2.7% | 0.29% | 0.29% | 0.16% | <0.01% | <0.01% |
| Jun 2026 | 79.1% | 13% | 4.6% | 2.6% | 0.29% | 0.29% | 0.16% | <0.01% | <0.01% |
| Jul 2026 | 76% | 15.3% | 4.9% | 3.1% | 0.33% | 0.27% | 0.18% | <0.01% | <0.01% |
| Aug 2026 | 75.5% | 15.2% | 5.5% | 3.1% | 0.33% | 0.27% | 0.18% | <0.01% | <0.01% |
| Sep 2026 | 75.5% | 15.2% | 5.5% | 3.1% | 0.33% | 0.27% | 0.18% | <0.01% | <0.01% |
How has the Toast Tables and Tock comparison changed over the last 12 months?
3 findings
- Tock was ahead of Toast Tables in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Toast Tables’ share of searches among restaurant booking platforms worldwide moved from 0.34% to 0.27%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
- Across the 12 months ending September 2026, Tock’s share of searches among restaurant booking platforms worldwide moved from 5.4% to 5.5%, and its estimated monthly branded searches moved from 70.4K to 72.6K.
How did search popularity change for restaurant booking platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for Toast Tables worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Toast Tables’ and Tock’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Toast Tables
1 branded search term
- toast tables
Tock
2 branded search terms
- tock
- tock reservations
Other head-to-heads among restaurant booking platforms

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