Tiger Sugar vs Yi Fang Taiwan Fruit Tea:Which is more popular?
In September 2026, Tiger Sugar had more branded searches than Yi Fang Taiwan Fruit Tea among bubble tea chains worldwide. Tiger Sugar had about 90,500 branded searches, while Yi Fang Taiwan Fruit Tea had 40,500. Tiger Sugar made up 4.3% of all bubble tea chain searches we track, and Yi Fang Taiwan Fruit Tea accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about bubble tea chains, Tiger Sugar appeared in three of the four answers and Yi Fang Taiwan Fruit Tea in none.
Who do people search for more?
Tiger Sugar, about 2 searches for every 1 for Yi Fang Taiwan Fruit Tea
Who does AI mention more?
Tiger Sugar, mentioned in 3 of 4 answers, Yi Fang Taiwan Fruit Tea in 0
Who does AI recommend more?
Tiger Sugar, the only one of the two named
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Top bubble tea chains in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Tiger Sugar was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Yi Fang Taiwan Fruit Tea did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Gong cha1st
Kung Fu Tea2nd
Sharetea3rd- CoCo4th
- Tiger Sugar5th
Chatime6th
Happy Lemon7th
ChaPanda–
Yi Fang Taiwan Fruit Tea–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Gong cha4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Kung Fu Tea4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Sharetea4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- CoCo4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Tiger Sugar3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Happy Lemon2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Chatime1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- ChaPanda0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Yi Fang Taiwan Fruit Tea0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about bubble tea chains
4 answers
Asked ChatGPT
“Which bubble tea chain should I shop at?”
Asked ChatGPT
“What are the best bubble tea chains?”
Asked ChatGPT
“What's the best bubble tea chain for a sweet drink?”
Searched Google, AI Overview
“bubble tea chains”
Searched Google, AI Overview
“bubble tea menu”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Tiger Sugar or Yi Fang Taiwan Fruit Tea more popular in search?
This chart shows how often people search Google for Tiger Sugar and Yi Fang Taiwan Fruit Tea by name. Each line represents a brand's share of searches for all nine bubble tea chains we track, month by month, from English-language searches worldwide.
Share of searches by month for Tiger Sugar, Yi Fang Taiwan Fruit Tea. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gong cha | Chatime | Kung Fu Tea | Happy Lemon | Sharetea | Tiger Sugar | ChaPanda | Yi Fang Taiwan Fruit Tea | CoCo |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43% | 15.8% | 19.4% | 7.1% | 7.1% | 4.7% | 0.64% | 2.1% | 0.1% |
| Nov 2025 | 46% | 13.8% | 16.9% | 7.6% | 7.6% | 5.1% | 0.68% | 2.3% | 0.11% |
| Dec 2025 | 41.2% | 15.2% | 22.7% | 6.8% | 6.8% | 4.5% | 0.75% | 2% | 0.1% |
| Jan 2026 | 44.2% | 13.3% | 19.9% | 7.3% | 7.3% | 4.9% | 0.8% | 2.2% | 0.13% |
| Feb 2026 | 47.9% | 14.4% | 17.6% | 6.5% | 6.5% | 4.3% | 0.71% | 1.9% | 0.09% |
| Mar 2026 | 42.8% | 15.7% | 19.3% | 7.1% | 7.1% | 4.7% | 1.2% | 2.1% | 0.1% |
| Apr 2026 | 42.8% | 15.8% | 19.3% | 7.1% | 7.1% | 4.7% | 1.2% | 2.1% | 0.08% |
| May 2026 | 48.6% | 14.7% | 14.7% | 8% | 6.6% | 4.4% | 1.1% | 2% | 0.12% |
| Jun 2026 | 44.9% | 16.5% | 16.5% | 7.4% | 6.1% | 4.9% | 1.2% | 2.2% | 0.11% |
| Jul 2026 | 44.7% | 16.4% | 16.4% | 7.4% | 6% | 4.9% | 1.8% | 2.2% | 0.08% |
| Aug 2026 | 44.7% | 16.4% | 16.4% | 7.4% | 6% | 4.9% | 1.8% | 2.2% | 0.08% |
| Sep 2026 | 47.3% | 17.4% | 14.2% | 6.4% | 6.4% | 4.3% | 1.9% | 1.9% | 0.09% |
How has the Tiger Sugar and Yi Fang Taiwan Fruit Tea comparison changed over the last 12 months?
3 findings
- Tiger Sugar was ahead of Yi Fang Taiwan Fruit Tea in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Tiger Sugar’s share of searches among bubble tea chains worldwide moved from 4.7% to 4.3%, and its estimated monthly branded searches moved from 110K to 90.5K.
- Across the 12 months ending September 2026, Yi Fang Taiwan Fruit Tea’s share of searches among bubble tea chains worldwide moved from 2.1% to 1.9%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for bubble tea chains worldwide in September 2026?
2 changes
In September 2026, Tiger Sugar lost share of searches among bubble tea chains worldwide, from 4.9% to 4.3%.
In September 2026, Yi Fang Taiwan Fruit Tea fell from 7th to 8th among bubble tea chains worldwide.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Tiger Sugar’s and Yi Fang Taiwan Fruit Tea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Tiger Sugar
1 branded search term
- tiger sugar
Yi Fang Taiwan Fruit Tea
1 branded search term
- yi fang taiwan fruit tea
Other head-to-heads among bubble tea chains
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