Brandwave

Sun Home Saunas vs Sunlighten:Which is more popular?

In September 2026, Sun Home Saunas had more branded searches than Sunlighten among home sauna brands worldwide. Sun Home Saunas had about 6,600 branded searches, while Sunlighten had 5,400. Sun Home Saunas made up 8.9% of all home sauna brand searches we track, and Sunlighten accounted for 7.3%. When we asked ChatGPT and Google AI Overviews about home sauna brands, Sun Home Saunas appeared in four of the five answers and Sunlighten in two. Sun Home Saunas and Sunlighten were each mentioned first in one of the two answers.

Among home sauna brands worldwide in September 2026

Who do people search for more?

Sun Home Saunas, about 22% more searches than Sunlighten

Sun Home Saunas 6.6K searchesSunlighten 5.4K searches

Who does AI mention more?

Sun Home Saunas, mentioned in 4 of 5 answers, Sunlighten in 2

Sun Home Saunas in 4 of 5Sunlighten in 2 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Sun Home Saunas first in 1Sunlighten first in 1

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Top home sauna brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sun Home Saunas was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Sunlighten was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Sun Home Saunas and Sunlighten were each listed first in one of the two answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Finnleo1st
  2. Almost Heaven2nd
  3. Harvia3rd
  4. Sun Home Saunas3rd
  5. Clearlight Saunas5th
  6. Sunlighten6th
  7. HigherDOSE–
  8. Finnmark–
  9. Therasage–
  10. JNH Lifestyles–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Sun Home Saunas4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Almost Heaven3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Harvia2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sunlighten2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Finnleo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Clearlight Saunas1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HigherDOSE0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Finnmark0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Therasage0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JNH Lifestyles0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about home sauna brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Sun Home Saunas or Sunlighten more popular in search?

This chart shows how often people search Google for Sun Home Saunas and Sunlighten by name. Each line represents a brand's share of searches for all ten home sauna brands we track, month by month, from English-language searches worldwide.

Sun Home Saunas and Sunlighten among home sauna brands worldwide, by month

Share of searches by month for Sun Home Saunas, Sunlighten. The figures are in the table below the chart.

View monthly share of searches table
MonthHarviaClearlight SaunasAlmost HeavenHigherDOSESun Home SaunasSunlightenFinnleoFinnmarkTherasageJNH Lifestyles
Oct 202527.8%20.4%9.1%7.4%9.1%7.4%6.8%4.1%5%2.9%
Nov 202524.9%18.2%9.9%9.9%9.9%8.1%7%3.6%5.4%2.9%
Dec 202519.5%13.5%13.5%11%16.5%7.4%6.3%3.3%6%3.1%
Jan 202622.6%15.6%15.6%10.4%10.4%7%7.7%3.8%3.8%3%
Feb 202626.3%18.2%9.9%9.9%9.9%6.6%7%4.4%4.4%3.3%
Mar 202626.4%14.9%10%10%12.2%6.6%7.3%5.4%4.4%2.8%
Apr 202625.9%15.5%10.4%10.4%12.7%6.9%6.3%4.6%4.6%2.7%
May 202626.5%15.9%10.6%8.7%13%7.1%6.4%4.7%4.7%2.5%
Jun 202628.2%13.8%11.3%9.2%9.2%7.5%6.8%5%6.1%2.8%
Jul 202629.1%13.5%9%11%11%6%6.7%4.9%6%2.8%
Aug 202629.1%13.4%9%11%11%7.3%6.7%4.9%4.9%2.7%
Sep 202628.8%13.3%10.9%10.9%8.9%7.3%6.6%5.9%4.8%2.5%

How has the Sun Home Saunas and Sunlighten comparison changed over the last 12 months?

3 findings

How did search popularity change for home sauna brands worldwide in September 2026?

3 changes

  1. In September 2026, Almost Heaven overtook HigherDOSE and Sun Home Saunas to rank 3rd among home sauna brands worldwide, with 10.9% of the searches.

  2. In September 2026, Sun Home Saunas lost share of searches among home sauna brands worldwide, from 11% to 8.9%.

  3. Estimated monthly branded searches for Sunlighten worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Sun Home Saunas’ and Sunlighten’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sun Home Saunas

1 branded search term

  • sun home saunas

Sunlighten

1 branded search term

  • sunlighten

How the Brand Demand Index is measured

Other head-to-heads among home sauna brands

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