Stitch vs Unicorn:Which is searched more?
In September 2026, Unicorn had more branded searches than Stitch among money Box brands worldwide. Unicorn was estimated to have 1.2M branded searches compared to Stitch’s 1.6K, and held a 6.8% Share of Search versus Stitch’s <0.01%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Stitch or Unicorn?
Compare the money box brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Unicorn, Stitch. The figures are in the table below the chart.
View monthly share of search table
| Month | Disney+ | Rainbow | Unicorn | Honeywell | Stitch |
|---|---|---|---|---|---|
| Oct 2025 | 78.6% | 13% | 5.8% | 2.6% | 0.01% |
| Nov 2025 | 78.6% | 13% | 5.8% | 2.6% | 0.01% |
| Dec 2025 | 79% | 13% | 5.8% | 2.1% | <0.01% |
| Jan 2026 | 78.6% | 13% | 5.8% | 2.6% | <0.01% |
| Feb 2026 | 75.5% | 15.2% | 6.8% | 2.5% | 0.01% |
| Mar 2026 | 76.4% | 15.4% | 5.6% | 2.5% | 0.01% |
| Apr 2026 | 75.5% | 15.2% | 6.8% | 2.5% | 0.01% |
| May 2026 | 73% | 18% | 6.6% | 2.4% | 0.01% |
| Jun 2026 | 72.6% | 17.9% | 6.5% | 2.9% | 0.01% |
| Jul 2026 | 73.9% | 18.2% | 5.4% | 2.4% | <0.01% |
| Aug 2026 | 76.8% | 15.5% | 5.6% | 2.1% | <0.01% |
| Sep 2026 | 75.5% | 15.2% | 6.8% | 2.5% | <0.01% |
How has the Stitch and Unicorn comparison changed over the last 12 months?
3 findings
- Unicorn was ahead of Stitch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Stitch’s estimated Share of Search among money Box brands worldwide moved from 0.01% to <0.01%, and its estimated monthly branded searches moved from 2.9K to 1.6K.
- Across the 12 months ending September 2026, Unicorn’s estimated Share of Search among money Box brands worldwide moved from 5.8% to 6.8%, and its estimated monthly branded searches held steady at 1.2M.
How did search popularity change for money Box brands worldwide in September 2026?
2 changes
In September 2026, Unicorn gained estimated Share of Search among money Box brands worldwide, from 5.6% to 6.8%.
Estimated monthly branded searches for Stitch worldwide fell 44.8% over 12 measured months, from 2.9K to 1.6K in September 2026.
Other head-to-heads among money Box brands
How each brand is measured
Brandwave collects information about searches that people make online using Stitch’s and Unicorn’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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