Statista vs SurveyMonkey:Which is searched more?
In September 2026, SurveyMonkey had more branded searches than Statista among market research platforms worldwide. SurveyMonkey had about 370,000 branded searches, while Statista had 165,000. SurveyMonkey made up 22.8% of all market research platform searches we track, and Statista accounted for 10.2%. These are worldwide searches for English-language branded terms.
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Is Statista or SurveyMonkey more popular in search?
Compare the platforms that publish market research. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for SurveyMonkey, Statista. The figures are in the table below the chart.
View monthly share of searches table
| Month | SurveyMonkey | Similarweb | Typeform | Qualtrics | Gartner | Statista | Euromonitor | Mintel | GWI | IBISWorld | Attest |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 25.2% | 16.9% | 17% | 16.9% | 9.2% | 9.2% | 1.5% | 2.3% | 1% | 0.83% | <0.01% |
| Nov 2025 | 26.8% | 17.9% | 18% | 14.6% | 8% | 9.8% | 1.6% | 1.6% | 1.1% | 0.72% | <0.01% |
| Dec 2025 | 23.6% | 19.2% | 19.4% | 15.7% | 8.6% | 8.6% | 1.4% | 1.7% | 1.2% | 0.63% | <0.01% |
| Jan 2026 | 24.2% | 19.8% | 20% | 13.2% | 8.9% | 8.9% | 1.5% | 1.8% | 1.2% | 0.65% | <0.01% |
| Feb 2026 | 24.3% | 16.2% | 20% | 16.2% | 8.9% | 8.9% | 1.5% | 2.2% | 0.97% | 0.97% | <0.01% |
| Mar 2026 | 24% | 19.5% | 16.2% | 16% | 8.7% | 10.7% | 1.4% | 1.8% | 0.96% | 0.79% | <0.01% |
| Apr 2026 | 22.3% | 18.2% | 18.3% | 18.2% | 8.1% | 9.9% | 1.3% | 2% | 0.89% | 0.73% | <0.01% |
| May 2026 | 25.9% | 17.2% | 17.5% | 17.2% | 9.5% | 7.7% | 1.3% | 1.9% | 1% | 0.69% | <0.01% |
| Jun 2026 | 27.6% | 18.4% | 18.6% | 15% | 10.1% | 5.5% | 1.4% | 1.7% | 1.1% | 0.6% | <0.01% |
| Jul 2026 | 25.9% | 21% | 17.4% | 14% | 11.5% | 5.2% | 1.3% | 1.5% | 1.5% | 0.69% | <0.01% |
| Aug 2026 | 26.9% | 17.8% | 18.1% | 14.6% | 12% | 5.4% | 1.6% | 1.6% | 1.3% | 0.72% | <0.01% |
| Sep 2026 | 22.8% | 18.5% | 15.4% | 15.1% | 12.4% | 10.2% | 1.7% | 1.7% | 1.4% | 0.91% | <0.01% |
How has the Statista and SurveyMonkey comparison changed over the last 12 months?
3 findings
- SurveyMonkey was ahead of Statista in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Statista’s share of searches among market research platforms worldwide moved from 9.2% to 10.2%, and its estimated monthly branded searches moved from 201K to 165K.
- Across the 12 months ending September 2026, SurveyMonkey’s share of searches among market research platforms worldwide moved from 25.2% to 22.8%, and its estimated monthly branded searches moved from 551K to 370K.
How did search popularity change for market research platforms worldwide in September 2026?
2 changes

In September 2026, Statista gained share of searches among market research platforms worldwide, from 5.4% to 10.2%.

In September 2026, SurveyMonkey lost share of searches among market research platforms worldwide, from 26.9% to 22.8%.
How are branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Statista’s and SurveyMonkey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Statista
1 branded search term
- statista
SurveyMonkey
6 branded search terms
- survey monkey
- survey monkey survey
- SurveyMonkey
- surveymonkey audience
- surveymonkey market research
- surveymonkey questionnaire
Other head-to-heads among market research platforms

SurveyMonkey vs Similarweb: compare search popularity
SurveyMonkey vs Typeform: compare search popularity
SurveyMonkey vs Qualtrics: compare search popularity
SurveyMonkey vs Gartner: compare search popularity
Similarweb vs Typeform: compare search popularity
Similarweb vs Qualtrics: compare search popularity

Put your own brand in this comparison
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