Brandwave

Skip Hop vs Summer Infant:Which is searched more?

In August 2026, Skip Hop had more branded searches than Summer Infant among baby bath tubs worldwide. Skip Hop was estimated to have 60.5K branded searches compared to Summer Infant’s 1.6K, and held an 8.8% Share of Search versus Summer Infant’s 0.23%. These are worldwide searches for English-language branded terms.

Share of Search among baby bath tubs worldwide in August 2026Which is more popular in search, Skip Hop or Summer Infant?
Skip Hop8.8%60.5K searches
vs
Summer Infant0.23%1.6K searches

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Which is more popular in search, Skip Hop or Summer Infant?

Compare the baby bath tubs people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Skip Hop and Summer Infant among baby bath tubs worldwide, by month

Share of Search by month for Skip Hop, Summer Infant. The figures are in the table below the chart.

View monthly share of search table
MonthSkip HopSummer Infant
Oct 20256.1%0.23%
Nov 20256.2%0.19%
Dec 20255.1%0.2%
Jan 20267.3%0.29%
Feb 20267.8%0.3%
Mar 20267.3%0.35%
Apr 20267.3%0.35%
May 20267.3%0.28%
Jun 20267.8%0.3%
Jul 20267.3%0.28%
Aug 20268.8%0.23%
Sep 2026——

How has the Skip Hop and Summer Infant comparison changed over the last 12 months?

  • Skip Hop was ahead of Summer Infant in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Skip Hop’s estimated Share of Search among baby bath tubs worldwide moved from 6.1% to 8.8%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
  • Across the 11 months ending August 2026, Summer Infant’s estimated Share of Search among baby bath tubs worldwide held steady at 0.23%, and its estimated monthly branded searches moved from 1.9K to 1.6K.

How did search popularity change for baby bath tubs worldwide in August 2026?

  1. In August 2026, Skip Hop gained estimated Share of Search among baby bath tubs worldwide, from 7.3% to 8.8%.

  2. Estimated monthly branded searches for Summer Infant worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Skip Hop’s and Summer Infant’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Skip Hop

1 branded search term

  • skip hop

Summer Infant

1 branded search term

  • summer infant

How the Brand Demand Index is measured

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