Schwinn vs Technogym:Which is more popular?
In September 2026, Technogym had more branded searches than Schwinn among exercise bike brands worldwide. Technogym had about 261,000 branded searches, while Schwinn had 9,500. Technogym made up 20.8% of all exercise bike brand searches we track, and Schwinn accounted for 0.76%. When we asked ChatGPT and Google AI Overviews about exercise bike brands, Schwinn appeared in four of the five answers and Technogym in none.
Who do people search for more?
Technogym, about 27 searches for every 1 for Schwinn
Who does AI mention more?
Schwinn, mentioned in 4 of 5 answers, Technogym in 0
Who does AI recommend more?
Schwinn, the only one of the two named
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Top exercise bike brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Schwinn was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Technogym did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Peloton1st
Schwinn2nd
NordicTrack3rd
Sole Fitness4th- YOSUDA5th
Technogym–
Echelon–
Wahoo–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Peloton5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
NordicTrack4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Schwinn4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- YOSUDA3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sole Fitness2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Technogym0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Echelon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Wahoo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about exercise bike brands
5 answers
Asked ChatGPT
“Which exercise bike brand should I buy?”
Asked ChatGPT
“What are the best exercise bike brands?”
Asked ChatGPT
“What's the best exercise bike brand for home cardio?”
Searched Google, AI Overview
“best exercise bike”
Searched Google, AI Overview
“home exercise bike”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Schwinn or Technogym more popular in search?
This chart shows how often people search Google for Schwinn and Technogym by name. Each line represents a brand's share of searches for all eight exercise bike brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Technogym, Schwinn. The figures are in the table below the chart.
View monthly share of searches table
| Month | Peloton | Technogym | NordicTrack | Sole Fitness | Echelon | Schwinn | Wahoo | YOSUDA |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 69.4% | 15.4% | 11.8% | 1.3% | 1.1% | 0.53% | 0.48% | 0.09% |
| Nov 2025 | 63.3% | 14.4% | 18.3% | 1.8% | 1.1% | 0.61% | 0.45% | 0.1% |
| Dec 2025 | 63.6% | 11.9% | 20.3% | 1.8% | 1.1% | 0.71% | 0.36% | 0.16% |
| Jan 2026 | 61% | 13.8% | 20.5% | 2% | 1.3% | 0.85% | 0.34% | 0.15% |
| Feb 2026 | 62.6% | 14.3% | 19% | 1.8% | 1.1% | 0.73% | 0.44% | 0.13% |
| Mar 2026 | 61% | 17.2% | 17.5% | 1.5% | 1.2% | 0.94% | 0.65% | 0.13% |
| Apr 2026 | 63.8% | 18% | 14.1% | 1.3% | 0.99% | 0.76% | 0.84% | 0.13% |
| May 2026 | 66.2% | 15.5% | 13.8% | 1.6% | 1% | 0.88% | 0.87% | 0.14% |
| Jun 2026 | 62.8% | 17.2% | 15.7% | 1.5% | 1.1% | 0.84% | 0.79% | 0.15% |
| Jul 2026 | 61.4% | 16.8% | 17.2% | 1.7% | 0.94% | 1% | 0.77% | 0.15% |
| Aug 2026 | 61.9% | 17% | 16.4% | 1.8% | 1.1% | 0.86% | 0.78% | 0.15% |
| Sep 2026 | 62.8% | 20.8% | 12.3% | 1.5% | 1.1% | 0.76% | 0.65% | 0.15% |
How has the Schwinn and Technogym comparison changed over the last 12 months?
3 findings
- Technogym was ahead of Schwinn in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Schwinn’s share of searches among exercise bike brands worldwide moved from 0.53% to 0.76%, and its estimated monthly branded searches moved from 9K to 9.5K.
- Across the 12 months ending September 2026, Technogym’s share of searches among exercise bike brands worldwide moved from 15.4% to 20.8%, and its estimated monthly branded searches held steady at 261K.
How did search popularity change for exercise bike brands worldwide in September 2026?
1 change

In September 2026, Technogym gained share of searches among exercise bike brands worldwide, from 17% to 20.8%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Schwinn’s and Technogym’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among exercise bike brands

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