SAP S/4HANA vs SLB:Which is more popular?
In September 2026, SAP S/4HANA had more branded searches than SLB among oil and gas software worldwide. SAP S/4HANA had about 113,000 branded searches, while SLB had 320. SAP S/4HANA made up 21.9% of all oil and gas software searches we track, and SLB accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about oil and gas software, SAP S/4HANA and SLB each appeared in two of the five answers.
Who do people search for more?
SAP S/4HANA, about 352 searches for every 1 for SLB
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Follow SAP S/4HANA vs SLB and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top oil and gas software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, SAP S/4HANA and SLB were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Quorum1st
IFS Cloud2nd- Peloton WellView2nd
SLB2nd
Enverus5th
SAP S/4HANA6th
Baker Hughes–
Halliburton–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Quorum3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SAP S/4HANA2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
IFS Cloud2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Peloton WellView2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
SLB2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Enverus1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Baker Hughes0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Halliburton0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about oil and gas software
5 answers
Asked ChatGPT
“Which oil and gas software should I use?”
Asked ChatGPT
“What are the best oil and gas software options?”
Asked ChatGPT
“What's the best oil and gas software for field operations?”
Searched Google, AI Overview
“oil and gas software”
Searched Google, AI Overview
“production accounting software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is SAP S/4HANA or SLB more popular in search?
This chart shows how often people search Google for SAP S/4HANA and SLB by name. Each line represents a brand's share of searches for all eight oil and gas software we track, month by month, from English-language searches worldwide.
Share of searches by month for SAP S/4HANA, SLB. The figures are in the table below the chart.
View monthly share of searches table
| Month | Baker Hughes | Halliburton | SAP S/4HANA | Enverus | IFS Cloud | Quorum | Peloton WellView | SLB |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.7% | 31.7% | 22.6% | 4.3% | 1.3% | 1% | 0.33% | 0.04% |
| Nov 2025 | 32.5% | 39.6% | 22.2% | 3.6% | 1.1% | 0.71% | 0.32% | 0.03% |
| Dec 2025 | 39.3% | 32.1% | 21.9% | 4.3% | 1% | 0.86% | 0.37% | 0.04% |
| Jan 2026 | 30.9% | 46.3% | 17.3% | 3.4% | 1% | 0.68% | 0.26% | 0.04% |
| Feb 2026 | 31.8% | 38.7% | 22.7% | 4.3% | 1.3% | 0.85% | 0.33% | 0.05% |
| Mar 2026 | 36.2% | 36.2% | 21.2% | 4% | 1.2% | 0.97% | 0.3% | 0.04% |
| Apr 2026 | 36.6% | 36.6% | 20.5% | 4% | 1.2% | 0.8% | 0.29% | 0.04% |
| May 2026 | 34.5% | 34.5% | 23.6% | 4.6% | 1.4% | 0.92% | 0.35% | 0.04% |
| Jun 2026 | 39.2% | 32.2% | 22% | 4.3% | 1.3% | 0.7% | 0.35% | 0.04% |
| Jul 2026 | 36.8% | 36.8% | 20.6% | 3.3% | 1.2% | 0.81% | 0.35% | 0.03% |
| Aug 2026 | 36.2% | 36.2% | 20.2% | 4.9% | 1.2% | 0.96% | 0.39% | 0.05% |
| Sep 2026 | 39.1% | 32.1% | 21.9% | 4.3% | 1.3% | 0.86% | 0.39% | 0.06% |
How has the SAP S/4HANA and SLB comparison changed over the last 12 months?
3 findings
- SAP S/4HANA was ahead of SLB in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, SAP S/4HANA’s share of searches among oil and gas software worldwide moved from 22.6% to 21.9%, and its estimated monthly branded searches moved from 118K to 113K.
- Across the 12 months ending September 2026, SLB’s share of searches among oil and gas software worldwide moved from 0.04% to 0.06%, and its estimated monthly branded searches moved from 210 to 320.
How did search popularity change for oil and gas software worldwide in September 2026?
2 changes

In September 2026, SAP S/4HANA gained share of searches among oil and gas software worldwide, from 20.2% to 21.9%.

Estimated monthly branded searches for SLB worldwide rose 52.4% over 12 measured months, from 210 to 320 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using SAP S/4HANA’s and SLB’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
SAP S/4HANA
2 branded search terms
- s 4hana
- sap s4hana
SLB
1 branded search term
- slb energy
Other head-to-heads among oil and gas software

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.