Sanger vs Warmies:Which is searched more?
In September 2026, Warmies had more branded searches than Sanger among hot water bottle brands worldwide. Warmies had about 165,000 branded searches, while Sanger had 720. Warmies made up 1.6% of all hot water bottle brand searches we track, and Sanger accounted for <0.01%. These are worldwide searches for English-language branded terms.
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Is Sanger or Warmies more popular in search?
Compare the hot water bottle brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Warmies, Sanger. The figures are in the table below the chart.
View monthly share of searches table
| Month | Argos | Peterpan | Homefront | Warmies | Fashy | Hugo Frosch | Sanger |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 86.7% | 7.8% | 3.5% | 1.9% | 0.03% | 0.01% | <0.01% |
| Nov 2025 | 89.2% | 5.4% | 2.4% | 3% | 0.04% | 0.01% | <0.01% |
| Dec 2025 | 89% | 5.4% | 2% | 3.6% | 0.04% | 0.02% | <0.01% |
| Jan 2026 | 87.9% | 6.5% | 3.6% | 1.9% | 0.04% | 0.01% | 0.01% |
| Feb 2026 | 85.3% | 7.7% | 5.1% | 1.9% | 0.03% | <0.01% | <0.01% |
| Mar 2026 | 86.4% | 7.8% | 4.3% | 1.6% | 0.03% | <0.01% | <0.01% |
| Apr 2026 | 87.3% | 7.9% | 3.5% | 1.3% | 0.03% | <0.01% | <0.01% |
| May 2026 | 88.5% | 8% | 2.4% | 1.1% | 0.02% | <0.01% | <0.01% |
| Jun 2026 | 88.1% | 7.9% | 2.9% | 1.1% | 0.03% | <0.01% | <0.01% |
| Jul 2026 | 89.6% | 6.6% | 2.4% | 1.3% | 0.02% | <0.01% | <0.01% |
| Aug 2026 | 88.1% | 7.9% | 2.4% | 1.6% | 0.03% | <0.01% | <0.01% |
| Sep 2026 | 88.1% | 7.9% | 2.4% | 1.6% | 0.03% | <0.01% | <0.01% |
How has the Sanger and Warmies comparison changed over the last 12 months?
3 findings
- Warmies was ahead of Sanger in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Sanger’s share of searches among hot water bottle brands worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 720.
- Across the 12 months ending September 2026, Warmies’ share of searches among hot water bottle brands worldwide moved from 1.9% to 1.6%, and its estimated monthly branded searches moved from 246K to 165K.
How did search popularity change for hot water bottle brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Warmies worldwide fell 32.9% over 12 measured months, from 246K to 165K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Sanger’s and Warmies’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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