Brandwave

Samsung vs Smart:Which is searched more?

In September 2026, Smart had more branded searches than Samsung among sleep Tracker brands worldwide. Smart was estimated to have 1.8M branded searches compared to Samsung’s 352K, and held a 0.39% Share of Search versus Samsung’s 0.08%. These are worldwide searches for English-language branded terms.

Share of Search among sleep Tracker brands worldwide in September 2026Which is more popular in search, Samsung or Smart?
Samsung0.08%352K searches
vs
Smart0.39%1.8M searches

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Which is more popular in search, Samsung or Smart?

Compare the sleep tracker brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Samsung and Smart among sleep Tracker brands worldwide, by month

Share of Search by month for Smart, Samsung. The figures are in the table below the chart.

View monthly share of search table
MonthGoogleWHOOPSmartFitbitSamsungTempur-Pedic
Oct 202598.9%0.38%0.39%0.24%0.1%0.04%
Nov 202598.8%0.38%0.39%0.29%0.09%0.05%
Dec 202598.8%0.39%0.4%0.25%0.09%0.05%
Jan 202698.7%0.47%0.4%0.24%0.09%0.04%
Feb 202698.7%0.44%0.47%0.24%0.1%0.05%
Mar 202698.8%0.45%0.39%0.2%0.08%0.04%
Apr 202698.8%0.46%0.39%0.24%0.08%0.04%
May 202698.5%0.56%0.4%0.43%0.08%0.04%
Jun 202698.6%0.48%0.41%0.36%0.08%0.04%
Jul 202698.7%0.58%0.34%0.3%0.08%0.04%
Aug 202698.6%0.56%0.41%0.29%0.09%0.05%
Sep 202698.7%0.54%0.39%0.28%0.08%0.04%

How has the Samsung and Smart comparison changed over the last 12 months?

  • Smart was ahead of Samsung in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Samsung’s estimated Share of Search among sleep Tracker brands worldwide moved from 0.1% to 0.08%, and its estimated monthly branded searches moved from 452K to 352K.
  • Across the 12 months ending September 2026, Smart’s estimated Share of Search among sleep Tracker brands worldwide held steady at 0.39%, and its estimated monthly branded searches held steady at 1.8M.

How did search popularity change for sleep Tracker brands worldwide in September 2026?

  1. Estimated monthly branded searches for Samsung worldwide fell 22.1% over 12 measured months, from 452K to 352K in September 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Samsung’s and Smart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Samsung

3 branded search terms

  • samsung com
  • samsung washer
  • samsung washing machine

Smart

1 branded search term

  • smart

How the Brand Demand Index is measured

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