Brandwave

How popular isSmart in search?

In September 2026, there were an estimated 1.8M branded searches for Smart worldwide which held steady over the last 12 months. Smart holds 0.39% estimated Share of Search among sleep Tracker brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Google98.7%
  2. WHOOP0.54%
  3. Smart0.39%
  4. Fitbit0.28%
  5. Samsung0.08%
  6. Tempur-Pedic0.04%
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Where does Smart compete?

Smart is ranked in 35 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Sleep Tracker brands3rd of 60.39%Shown below
Smoke Detector brands2nd of 80.39%Show ranking
Smoke alarm brands2nd of 80.4%Show ranking
Alarm System software2nd of 40.4%Show ranking
Car brands37th of 850.96%Show ranking
Shower Head brands2nd of 81.2%Show ranking
Skipping Rope brands4th of 52.5%Show ranking
Medicine Cabinet brands3rd of 62.6%Show ranking
Led Strip brands3rd of 62.8%Show ranking
Study Table brands2nd of 43.1%Show ranking
Bedside Table brands2nd of 63.2%Show ranking
Roller Shades brands2nd of 43.2%Show ranking
Sump Pump brands2nd of 610.7%Show ranking
Power Board brands3rd of 711.1%Show ranking
Attic Fan brands2nd of 311.8%Show ranking
Cat Scratching Post brands4th of 612%Show ranking
Keyboard Case brands2nd of 313.5%Show ranking
Table Lamp brands2nd of 714.8%Show ranking
Pasta Maker brands2nd of 721.3%Show ranking
Pos Terminal brands2nd of 826.2%Show ranking
Dart Board brands2nd of 628.7%Show ranking
Pos Machine brands2nd of 729.2%Show ranking
Home Theater Projector brands2nd of 629.2%Show ranking
Fire Alarm brands1st of 735.7%Show ranking
Alarm Panel brands1st of 844.7%Show ranking
Panel Heater brands1st of 652.6%Show ranking
Garage door opener brands1st of 856.5%Show ranking
White Board brands1st of 457.4%Show ranking
Carbon monoxide detector brands1st of 461.7%Show ranking
Dive Watch brands1st of 471.3%Show ranking
Door lock brands1st of 672.6%Show ranking
Bait Boat brands1st of 474.5%Show ranking
Dimmer Switch brands1st of 474.8%Show ranking
Extension Board brands1st of 386.1%Show ranking
Mouse Trap brands1st of 392.4%Show ranking

Which sleep Tracker brands compete with Smart?

Smart against sleep Tracker brands worldwide, by month

Share of Search by month for Google, Smart. The figures are in the table below the chart.

View monthly share of search table
MonthGoogleWHOOPSmartFitbitSamsungTempur-Pedic
Oct 202598.9%0.38%0.39%0.24%0.1%0.04%
Nov 202598.8%0.38%0.39%0.29%0.09%0.05%
Dec 202598.8%0.39%0.4%0.25%0.09%0.05%
Jan 202698.7%0.47%0.4%0.24%0.09%0.04%
Feb 202698.7%0.44%0.47%0.24%0.1%0.05%
Mar 202698.8%0.45%0.39%0.2%0.08%0.04%
Apr 202698.8%0.46%0.39%0.24%0.08%0.04%
May 202698.5%0.56%0.4%0.43%0.08%0.04%
Jun 202698.6%0.48%0.41%0.36%0.08%0.04%
Jul 202698.7%0.58%0.34%0.3%0.08%0.04%
Aug 202698.6%0.56%0.41%0.29%0.09%0.05%
Sep 202698.7%0.54%0.39%0.28%0.08%0.04%
  1. 1.Google

    98.7%

    Held 1st. 460M estimated branded searches, +3.4% vs prior month. Share +0.1 points.

  2. 2.WHOOP

    0.54%

    Held 2nd. 2.5M estimated branded searches, -0.98% vs prior month. Share 0 points.

  3. 3.Smart

    0.39%

    Held 3rd. 1.8M estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Fitbit

    0.28%

    Held 4th. 1.3M estimated branded searches, -0.45% vs prior month. Share 0 points.

  5. 5.Samsung

    0.08%

    Held 5th. 352K estimated branded searches, -16.6% vs prior month. Share 0 points.

  6. Held 6th. 206K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Smart and its closest rivals

Every comparison with Smart

How has branded search demand for Smart changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Smart worldwide held steady at 1.8M.
  • Across the 12 months ending September 2026, Smart fell from 2nd to 3rd among sleep Tracker brands worldwide.

How did search popularity change for sleep Tracker brands worldwide in September 2026?

  1. Estimated monthly branded searches for WHOOP worldwide rose 44.1% over 12 measured months, from 1.7M to 2.5M in September 2026.

  2. Estimated monthly branded searches for Fitbit worldwide rose 18.4% over 12 measured months, from 1.1M to 1.3M in September 2026.

  3. Estimated monthly branded searches for Samsung worldwide fell 22.1% over 12 measured months, from 452K to 352K in September 2026.

How is Smart measured?

Brandwave collects information about searches that people make online using Smart’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • smart

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How the Brand Demand Index is measured

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Is Smart your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.