Rocketlane vs Userpilot:Which is more popular by branded search?
In August 2026, Rocketlane had more branded searches than Userpilot among customer onboarding platforms worldwide. Rocketlane was estimated to have 12.1K branded searches compared to Userpilot’s 5.6K, and held a 46.1% Share of Search versus Userpilot’s 21.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Rocketlane or Userpilot?
Compare the tools used to onboard new customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Rocketlane, Userpilot. The figures are in the table below the chart.
View monthly share of search table
| Month | Rocketlane | Appcues | Userpilot | GuideCX | Onboard.io |
|---|---|---|---|---|---|
| Oct 2025 | 39.8% | 22.9% | 27.5% | 9.5% | 0.16% |
| Nov 2025 | 38.8% | 26.9% | 26.7% | 7.4% | 0.16% |
| Dec 2025 | 38% | 26.8% | 26.2% | 8.9% | 0.19% |
| Jan 2026 | 37.9% | 26.7% | 26% | 9.2% | 0.19% |
| Feb 2026 | 45.4% | 26.3% | 21% | 7.1% | 0.26% |
| Mar 2026 | 47.6% | 22.5% | 22% | 7.7% | 0.16% |
| Apr 2026 | 52.6% | 20.6% | 19.9% | 6.8% | 0.18% |
| May 2026 | 47% | 27.5% | 18% | 7.4% | 0.19% |
| Jun 2026 | 45.4% | 26.2% | 21.1% | 7.1% | 0.19% |
| Jul 2026 | 50.3% | 23.6% | 19.5% | 6.5% | 0.17% |
| Aug 2026 | 46.1% | 26.3% | 21.3% | 6.1% | 0.15% |
| Sep 2026 | — | — | — | — | — |
How has the Rocketlane and Userpilot comparison changed over the last 12 months?
3 findings
- Rocketlane was ahead of Userpilot in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Rocketlane’s estimated Share of Search among customer onboarding platforms worldwide moved from 39.8% to 46.1%, and its estimated monthly branded searches held steady at 12.1K.
- Across the 11 months ending August 2026, Userpilot’s estimated Share of Search among customer onboarding platforms worldwide moved from 27.5% to 21.3%, and its estimated monthly branded searches moved from 8.4K to 5.6K.
How did search popularity change for customer onboarding platforms worldwide in August 2026?
2 changes

In August 2026, Userpilot gained estimated Share of Search among customer onboarding platforms worldwide, from 19.5% to 21.3%.

In August 2026, Rocketlane lost estimated Share of Search among customer onboarding platforms worldwide, from 50.3% to 46.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Rocketlane’s and Userpilot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Rocketlane
1 branded search term
- rocketlane
Userpilot
4 branded search terms
- userpilot
- userpilot alternatives
- userpilot pricing
- userpilot.com

Put your own brand in this comparison
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